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Placer.ai Office Index: January 2025 Recap 

Discover the state of the office recovery at the start of the new year.

By 
Shira Petrack
February 11, 2025
Placer.ai Office Index: January 2025 Recap 
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Key Takeaways
  • Nationwide, January 2025 office visits were 40.2% lower when compared to pre-pandemic January 2019. 
  • A confluence of factors, including last month’s polar vortex as well as the mid-week New Year’s Day, likely resulted in fewer office visits than usual. 
  • New York continued to lead the RTO pack, with office visits in the Big Apple just 19.0% lower than in January 2019.   
  • Analyzing the YoY data indicates that the polar vortex likely had a greater impact on employees in typically warmer climates while employees in cities that tend to have colder winters seemed less affected. 

The Placer.ai Nationwide Office Building Index: The office building index analyzes foot traffic data from some 1,000 office buildings across the country. It only includes commercial office buildings, and commercial office buildings with retail offerings on the first floor (like an office building that might include a national coffee chain on the ground floor). It does NOT include mixed-use buildings that are both residential and commercial.

Temporary Setback for RTO 

Several factors seem to have converged in January 2025 to temporarily hamper the return to office (RTO) recovery. First, last month brought a polar vortex to much of the United States, compelling Americans to stay indoors and avoid unnecessary trips outside – including to the office. January 1st also fell on a Wednesday this year, and many people likely took advantage of the calendar luck to extend their vacation through the weekend – leading to fewer January office visits compared to years when New Year’s Day falls earlier in the week. 

As a result, the January 2025 bump appeared relatively muted: Visits in January 2025 were only 17.7% higher than in December 2024, compared to a 31.3% month-over-month increase from December 2023 to January 2024. And visits were 40.2% lower than they were in pre-pandemic January 2019 – a slightly worse showing than the 39.2% pre-pandemic visit gap of December 2024

New York Continues to Lead the RTO Pack 

The meteorological and calendar challenges seem to have impacted office visits on a metro area as well, with few cities analyzed making significant RTO strides in January 2025. The sole exception was New York, where January 2025 visits were only 19.0% lower than they were in January 2019 – a slightly smaller visit gap than the previous month.

Impact of Polar Vortex Stronger in Southern Cities  

Diving into the year-over-year data shows the impact of the polar vortex more clearly. Many of the cities where residents are used to and equipped for the colder weather – Chicago, Boston, and New York – seemed to have experienced a relatively minimal impact from the arctic blast. The one exception was Denver, which was exceptionally frigid – with subzero temperatures – so that even those used to cold may have opted to work from home. 

But in metro areas where weather tends to be relatively warm – including Atlanta, Houston, Washington, D.C., and Dallas – the impact of the polar vortex was visibly stronger. In these cities, the YoY visit gap ranged from 7.5% (Atlanta) to 12.0% (Dallas) – as employees without proper winter jackets or snow tires likely chose to stay cozy and avoid the chill.

Temporary Setback Within a Still Unfolding Story 

January 2025’s RTO stats may not have been particularly impressive, but the relatively weak office data is likely more a reflection of last month’s unique challenges rather than a slowdown in RTO momentum. With the weather now back to normal and no mid-week holidays in the near future, the coming months will be critical in evaluating if the RTO is in fact slowing down or whether January just marked a temporary setback within a still unfolding story. 

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