Maximize Revenue for CRE Properties With Location Analytics

Use Placer’s location intelligence to inform critical decisions for retail, office, industrial, and multifamily assets nationwide.
Loved & trusted by thousands of industry leaders
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Optimize Asset Performance

Attract the Right Tenants

Discover a Property’s True Value

Maximize Audience Targeting

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Monitor Trends & Inform Negotiations

Analyze Return-To-Office Trends

Identify Workforce Characteristics

Select High Impact Value-Add Services

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Understand Site Activity

Track Utilization of Industrial Sites

Understand Supply Chain Cross Visitation

Identify Workforce Characteristics

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Attract the Right Renters

Inform Investment Decisions with Persona Insights

Optimize Targeted Marketing

Develop Onsite Value-Add Strategy

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Understand Your Competitive Landscape

Compare trade areas, visitation trends, and ranking data to understand how your center performs in relation to others. Learn where your visitors shop and demonstrate your center’s strengths relative to competitors.
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Support Effective Lease Negotiations

Prove the strength of your center’s performance using core indicators including visit trends over time, ranking at the local and national level, and trade area comparisons. Drive lease negotiations and command premium renewal rates with data-driven reporting.
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Optimize Your Center’s Tenant Mix

Analyze cross-shopping data and customer brand affinity to determine the ideal mix of tenants. Identify overlapping customer profiles based on demographic and psychographic insights to attract relevant retailers and demonstrate potential for mutual growth over time.
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Make Confident Acquisition Decisions

Use Placer’s aggregated property details, including tax information, ownership details, and zoning information for your financial modeling. Expedite your due diligence process and improve decision-making.
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Case Study

Alpine Income Property Trust sees risk adjusted return of 20%

Using Placer’s foot traffic insights, Alpine Income Property Trust bid aggressively and successfully acquired an undervalued property with confidence. Subsequently, they sold it at a much higher risk-adjusted return (RAR).
in new developments
Cap rate sold in a rising market
Risk-Adjusted Return
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Doing Data Right

Unmatched Data Accuracy

We leverage a panel of tens of millions of devices and reliable statistical analysis to ensure the highest level of accuracy.

Uncompromising Privacy

We utilize industry-leading techniques to ensure user privacy while maximizing accuracy and reliability.

Dedicated Customer Success

A Customer Success Manager will be assigned to you to ensure you maximize product value.

Seamless Data Integration

Export our aggregated data for use in 3rd party applications using our API, allowing you to enrich, filter, or combine with proprietary data.

Customer Satisfaction

Thousands of customers across multiple different industries place their trust in our insights.

"Placer helped us evaluate a new-build opportunity before construction was completed, something that we couldn't confidently do before we subscribed to Placer."
Ernest DesRochers
SVP and Co-Managing Director
"Working with Placer has been amazing and I think this technology and the value that it brings to the transactional part of our business is not going anywhere."
Jacob Zweig
Operations Manager
Gerrity Group
"Placer supported what the tenant was telling us and gave us the insight and confidence that we needed to engage in a conversation about a reduced rate."
Trish Gonsalves
Director, Leasing