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Holidays & Seasonal Trends

INSIDER
Report
Retail Trends to Watch in 2026
Which retail trends are set to define 2026? Using location intelligence, we explore the shifting patterns that could shape the retail landscape in the year ahead.
Placer Research
November 14, 2025

Articles & Executive Insights

Article
What’s Ahead for Holiday Shopping in 2026
Big-ticket holiday shopping is starting earlier, while small indulgences drove summer growth. See which categories peak Black Friday week.
R.J. Hottovy & Elizabeth Lafontaine
October 8, 2026
3 minutes
Article
Placer.ai September 2026 Mall Index: Labor Day Boosts Visits
Mall visits grew YoY across all three formats in September, with open-air centers up 5.6%. See how the Labor Day shift and high gas prices shaped the month.
Lila Margalit
October 6, 2026
2 minutes
Article
Wait… It’s National What Day?
Five Guys' Cheeseburger Day deal drove its busiest day of the past year, with visits 64.1% above an average Friday. See which other quirky holidays paid off.
Lila Margalit
October 5, 2026
2 minutes
Industry Trends
The Industry Trends Report offers insight into how visitation has changed over time across a variety of industries and regions in the United States. Easily view foot traffic metrics and compare year-over-year changes for the industries and states that interest you.
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Reports

INSIDER
Report
Winning Holiday Shoppers in 2025: Key Insights for Advertisers and Retailers
Dive into the data to uncover the retail categories, audiences, and timing strategies poised to deliver high-impact campaigns this holiday season. 
Placer Research
October 30, 2025
INSIDER
Report
Hotels in the Heart of the City
Dive into the data to examine hotel visit trends across four major downtown cores: Miami, Chicago, New York, and Los Angeles.
Placer Research
March 10, 2025
6 minutes
INSIDER
Report
2024 Holiday Lessons: Paving the Way for 2025 
Dive into the 2024 holiday season retail and dining foot traffic data to uncover valuable insights for holiday success in 2025.
Placer Research
January 9, 2025
9 minutes
INSIDER
Report
Meet You at the Mall: Malls' Summer Draw
We dove into the data to see how malls have been performing in 2024 – and explore factors driving mall foot traffic during peak summer months
Placer Research
October 11, 2024
8 min read
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