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Marketing & Advertising
INSIDER
Report
10 Top Brands to Watch in 2026Meet the ten retail and dining powerhouses, including H-E-B, Walmart, and Dave’s Hot Chicken, redefining success and winning consumer loyalty in 2026.
Placer Research
January 12, 2026
Articles & Executive Insights
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Article
Anchored Ep 7: The Data-Driven Customer EracubeiQ's Zora Sentat on first-party data, retail media's untapped potential, and why human expertise still matters in an automated world.
Rebecca Bleier
July 1, 2026
2 minutes
Article
Red Cup Day 2025 Outperforms Last Year With Bigger Crowds Than BearistaStarbucks’ 2025 Red Cup Day drew higher visits than both the Bearista launch and previous years. Placer.ai data shows visits jumped 44.5% above average as customers lined up for limited-edition cups and holiday drinks – proving that buzz, exclusivity, and timing continue to drive Starbucks’ seasonal success.
Lila Margalit
November 19, 2025
3 minutes
Reports
INSIDER
Report
Winning Holiday Shoppers in 2025: Key Insights for Advertisers and RetailersDive into the data to uncover the retail categories, audiences, and timing strategies poised to deliver high-impact campaigns this holiday season.
Placer Research
October 30, 2025
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INSIDER
Report
What is Driving Discretionary Spending in 2025? See which discretionary retail categories are gaining momentum by delivering value, accessible upgrades, and immersive experiences.
Placer Research
October 2, 2025
INSIDER
Report
The Retail Opportunity of StadiumsDive into the location intelligence to understand the significant retail and dining opportunities in and around major stadiums – both during games and in the off-season.
Placer Research
January 11, 2024
7 minutes
INSIDER
Report
Retail’s New Media PowerGet a first look at the growing power of retail media networks. Learn how brick-and-mortar brands can measure reach and track impact to transform the advertising space.
