Thanks for Visiting!

Register for free to get the full story.

Sign Up
Already have a Placer.ai account? Log In

White Paper Recap: October 2023

by 
Shira Petrack
 on 
November 2, 2023
White Paper Recap: October 2023

October’s white papers looked at superstore and grocery leaders transforming retail media; grocery holding companies; Q3 performance in key retail and retail-adjacent sectors; and the upcoming holiday season. Below is a taste of our findings. For the full reports, visit our library.

Superstore and Grocery Leaders Transforming Retail Media

The white paper dives into the data to explore innovations in the brick-and-mortar retail media space pioneered by superstore and grocery leaders. 

Retail media networks (RMNs) – advertising opportunities provided by retailers either online or in their physical stores – are catching on like wildfire. And two segments in particular – superstores and grocery chains – continue to spearhead the RMN revolution, especially when it comes to utilizing physical stores. 

Retailers in these categories still attract more visitors to their physical stores than to their websites. This means that advertisements in grocery chains and superstores’ offline channels will potentially be seen by many more people than online ads published through the retailers’ digital channels. By embracing holistic strategies that account for physical visits as well as virtual ones, major chains in these categories are able to unleash the full power of their retail media offerings. 

To find out how location intelligence can be leveraged to optimize retail media networks and read the full white paper, click here.

Banner Variety Within 3 Grocery Giants

This white paper looks at the value that multiple banners bring to leasing grocery companies.

Despite the significant size of the top grocery players in the United States, no single holding company controls the grocery market. Instead, the space is divided between local players, independently-owned national chains, and holding companies that operate a variety of regional and national brands – with every banner serving a different function within each holding company’s family of brands. 

To understand the different purposes of the various banners and read the full white paper, click here

Q3 2023 Quarterly Index

This white paper analyzes the Q3 2023 foot traffic performance of the Grocery, Superstores, Discount & Dollar Stores, C-Stores, Dining, and Movie Theater sectors.

Inflation and high interest rates continued to weigh on consumer foot traffic in Q3 2023, with Overall Retail foot traffic (including Apparel, Department stores, Malls, and Specialty Stores) falling 2.8% year over year (YoY). And as consumers cut down on discretionary spending, Dining visits fell 2.4% YoY. Superstores and Grocery Stores also experienced visit dips of 2.1% and 1.4%, respectively, and C-Store foot traffic remained stable, with shoppers likely minimizing non-essential purchases that could have driven visit growth. 

Meanwhile, Discount & Dollar Stores visits increased 3.4% YoY as shoppers traded down and looked for discounts. And with some consumers preferring spending their limited budgets on experiences rather than on products – and helped by the impressive success of Barbie and Oppenheimer – Movie Theaters foot traffic also skyrocketed.

To dive deeper into each sector’s Q3 2023 performance and read the full white paper, click here

Looking Ahead: Lessons from the 2022 Holiday Season

This white paper looks at last year’s Q4 visit patterns to draw lessons for the upcoming holiday season. 

Superstores draw huge crowds during the holiday season, as consumers seek out Black Friday deals and search for holiday gifts at a bargain. For category leaders like Walmart and Target, the period between Thanksgiving and Christmas is the busiest time of the year. And as the centrality of Black Friday wanes, “Christmas Eve Eve” is emerging as a major shopping day. 

December 23rd’s remarkable visit growth appears to reflect shifting patterns in holiday shopping. The extended holiday season has retailers launching holiday promotions well before Black Friday, which may be coming at the expense of the traditional post-Thanksgiving retail traffic surge. But last-minute gift shopping still needs to be done in-store, which could explain why December 23rd visits are on the rise. Still, the data also shows that Black Friday itself hasn’t lost all its magic for superstores, which continue to draw crowds on the big sales day. 

To read the full white paper, click here

For more data-driven reports and webinars analyzing consumer patterns and retail trends, visit the Placer Library

Get 3 brand & industry
breakdowns every week

Subscribe to the newsletter

Great! Prepare your inbox for data-driven insights...
Oops! Something went wrong while submitting the form.

Get a Demo

Please enter your first name
Please enter your last name
Please provide a valid email
Please enter your email
Please enter company name

Thanks for reaching out!

One of our experts will be in touch soon

Try Placer.ai Free
Oops! Something went wrong while submitting the form.
Text Link
White Paper
Text Link
White Paper Recap
Limited Time Offers: Price Wars Boost Visits
Placer 100 Index for Retail & Dining: June 2024 Recap
Placer.ai Mall Index: June 2024 Recap
Placer.ai Office Index: June 2024 Recap
Inside Out 2: The New Blockbuster Bringing Crowds Back to Theaters
Petco and PetSmart: A Head to Head
Frozen Delights: Exploring Ice Cream Chains Across America
Placer.ai White Paper Recap – June 2024
Barnes & Noble: Writing a New Story
Small Format Stores - Sprouting, Blooming, and Expanding
Retail and Dining on Father’s Day
Thrift Store Visit Scores
Charting Value Grocery’s Visit Growth
Placer 100 Index for Retail & Dining: Introduction and May 2024 Recap
Digging Into Darden: Q2 2024 Update
2024 Retail and Dining Trends Update
TRU and avid: Midscale Hotels on the Rise 
Diving Into Kroger: A Strong Start to 2024
Placer.ai Mall Index: May 2024 Recap – Mall Visits on the Rebound
Placer.ai Office Index: May 2024 Recap
2024 Memorial Day Recap
Las Vegas: A Tourism and Migration Deep Dive
Eatertainment Chains: Full on Food, Fun, and Foot Traffic
The Promise of Luxury Apparel
Catching Up With Ulta Beauty & Gap Brands
Ollie’s Bargain Outlet and Five Below: Q1 2024 Treasure Troves
CAVA Still Going Strong
Driving Success: Auto Parts Chains in 2024
Checking in With DICK’S Sporting Goods
Mother’s Day Shopping and Dining Trends
Placer.ai Mall Index: April 2024 Recap – Retail Resilience Heading into Spring
Dollar Stores Still Gaining Momentum
Off-Price Apparel Chains After Q1 2024: Demographics in the Balance
Walmart, Target, and Wholesale Clubs Continue to Thrive
Home Improvement and Decor Check In
Placer.ai Office Index: April 2024 Recap – Recovery Continues
Movie Theaters in Q1 2024: A Preview of Coming Attractions?
Let’s Get Physical: Fitness In 2024
Where Are Workers Returning to Office in 2024?
2024 Wins: Sweetgreen & First Watch on the Rise
A Full-Service Turnaround: Bloomin’, Dine, and Texas Roadhouse
Wendy’s and Denny’s: Breakfast and Late Night Dining Drives Success
Coffee Chains: Q1 2024 Update and What’s Changed Since COVID
Checking in with RBI and YUM!
Chipotle & McDonald's Serving Up Success
Wingstop & Shake Shack Continue Growing Their Reach 
Strong Start for Sprouts in 2024
Crocs’ Footwear Fairytale
Who Attends NCAA Final Four Events?
Eclipse Fever: How Did the (Retail and Hospitality) Stars Align?
Exploring Albertsons Companies’ Grocery Growth
Placer.ai Mall Index: March 2024 Recap – Malls Rise Again
Placer.ai Office Index: March 2024 Recap
Florida Spring Break Break-Up? Travelers Still Love Florida!
Provo-Orem and Ogden-Clearfield Emerging As Utah Hotspots 
Three Formulas for Experiential Retail in 2024
Aldi & Lidl Making The Cut
Texas Suburbs on the Rise
Exploring Luxury Hotel Brands’ Guest Segmentation
The St. Patrick’s Day Effect
How Can JOANN Make a Comeback?
Panera Bread Well Positioned for Possible IPO
Who Will Benefit From Family Dollar’s Downsizing?
Dave & Buster’s and Main Event Entertainment: Food and Fun for Everyone
Darden Brands: Location Analytics and Consumer Behavior
Nike and lululemon: a Strong 2023, Sprinting into 2024
Where Is Retail and Dining Foot Traffic Thriving in Early 2024?
Placer.ai White Paper Recap – February 2024
Three Retail & Dining Chains That May Surprise in 2024
Specialty Discount Chains Rock Retail Therapy
Placer.ai Mall Index: February 2024
Placer.ai Office Index: February 2024 Recap
Ulta Beauty Continues To Shine
First Watch Sails Into 2024
Hibbett Sports and DICK’S Sporting Goods: A Psychographic Analysis
Checking in With Discount & Dollar Stores
Peeking Behind The Curtain: Movie Theaters in 2023 and Beyond
Diving Into Brick-and-Mortar Eyewear
Getting Into Gear: Exploring The Auto Part Industry
Recapping Valentine’s Day 2024 Foot Traffic Trends
Fitness: A Strong Start to 2024
Dutch Bros. Continues To Percolate Visits
Super Bowl 2024: Placer.ai’s Postgame Foot Traffic Analysis
CAVA & sweetgreen Are On the Rise
Hats Off For Off-Price
Who Is Shopping at Malls?
Drilling Down Into Home Improvement
Walmart, Target, Costco & Superstore Space 2023 Recap
Catching Up With Shake Shack and Wingstop
Something To Chew On: Demographic Shifts at Steakhouse Chains
Placer.ai Office Index: Looking Back at 2023
Recapping RBI & Yum! Brands’ 2023 Foot Traffic Performance
Placer.ai White Paper Recap – January 2024
Who Shops at Anthropologie and Urban Outfitters?
Three Taco Chains to Watch in 2024
Starbucks and Dunkin’: 2023 in Four Data Points
Who Visits CVS and Walgreens?
Fashionably Frugal: Apparel in 2023
Catching Up With Fast Food
The Grocery Sector in 2023: An End-of-Year Recap