Drive Economic Recovery & Growth

Identify opportunities & measure success with foot traffic insights for government & economic development leaders.

Loved and Trusted by 1000+ Customers

Customers Stories

How Local Leaders Are Using Placer.ai

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View Migration Trends

Learn how residents and employees are moving into and out of your area. See how migration affects your local economy by exploring demographic changes

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2

Attract the Right Retailer

Know which retailers will best serve your residents, employees, and visitors – reveal consumer preferences, analyze leakage, and perform void analyses

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3

Measure COVID Recovery

Quantify COVID’s impacts to retail, tourism, and workplace foot traffic and identify new strategies to support and measure recovery. Compare year-over-year data to predict impacts on local revenues

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4

Measure Success of Your Efforts

Optimize marketing and measure event success with visitation data, audience traits, demographics, and visitor travel routes. Bring value to sponsors and stakeholders

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5

Learn Your True Trade Area

See from where residents, employees and visitors are traveling. Discover supply and demand, demographics, and spending preferences

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How Local Leaders Are Using Placer.ai

0
1

View Migration Trends

0
2

Attract the Right Retailer

0
3

Measure COVID Recovery

0
4

Measure Success of Your Efforts

0
5

Learn Your True Trade Area

Measure Visitation Impact Across All of Your Business Functions

Partnership

  • Your Client Success Manager is focused on your goals, and your success
  • Onboarding and Training for your entire team
  • Regular consultation, advice, and guidance to keep you on track
  • Learn best practices used by other civic leaders
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Growth

  • Attract the right mix of retailers to appeal to residents, employees, and visitors
  • Reveal your true potential to attract and retain businesses
  • Communicate insights to stakeholders, board members, and elected officials
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Insights

  • Compare your city, district, or neighborhood to another to identify strengths and challenges
  • Measure success of investments, initiatives and policies
  • Inform budgeting by knowing migration trends and revenue predictions
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Marketing

  • Increase revenue by marketing to the right customer base
  • Boost tourism and gain insights into visitor preferences
  • Identify and promote your community’s competitive advantages
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What Our Clients Are Saying

Placer.ai data at Regency has become a consequential input across our business functions, including leasing, marketing, and asset management. The platform gives us newfound visibility into geographic and demographic dynamics, and an accurate understanding of our assets to validate our strategies and guide our decisions.

Mike Mas

Executive Vice President, CFOs

Regency Centers

Location data is hard to argue with.  When we present Placer.ai's objective, fact-based information, we take the risk factor out of the equation.

Jeff Axtell

EVP & Regional Manager

Vestar

In today's world, data is the new competitive advantage, and Placer.ai makes it understandable and actionable.

Steve Dawkins

Chief Operating Officer

SRS Real Estate Partners

The Placer.ai team and their data have been a great help in better understanding our customers. We’re working closely with their Data Science team to address our core business challenges as well as the more complex business-critical decisions.

Gene Lee

SVP Chief Analytics Officer

Caesars Entertainment

We use the data to inform the co-tenancy packages we send to our landlords and their tenants. Placer.ai makes our work more efficient and drives better outcomes.

Christie Routhier

Manager, Real Estate

Planet Fitness

Accurate and trustworthy data about our visitors is tremendously important to us as we design and refine our marketing programs. In the past, this data has been elusive to us. Placer.ai is giving us the data we need by providing ongoing critical information.

Marq Lipton

VP of Marketing & Sales

Santa Cruz Beach Boardwalk

We were able to demonstrate that our site’s foot traffic was three times the volume of our prospective tenant’s existing site. That data was concrete and played a key role in our lease negotiation process.

Lukas Huberman

Ownership Representative

Majestic Realty

For the first time, we can benchmark the improvement and deterioration of our centers and tenants against competitors. And most importantly, we can now get a complete understanding of a center’s health and ultimate potential. It's an absolute game changer.

Sandy Sigal

CEO and President

NewMark Merrill

Placer.ai is a fabulous data validation tool along the entire acquisition process.  It enables our teams to check the accuracy, clarity, and details of our underlying data necessary to mitigate any project concerns.

Christopher Ressa, CLS

Executive Vice President & Chief Operating Officer

DLC Management

Placer XTRA's in-center heatmap report gave us valuable time-of-day and visit data that allowed us to have a productive dialogue with an anchor tenant and obtain a use restriction waiver, which ultimately enabled us to lease a difficult-to-fill space in close proximity to the anchor. Without the insights from this Placer report, we would very likely still be sitting on a vacancy.

Blake Dickinson

Director of Commercial Leasing

Continental Realty Corporation

How to Analyze Retail Foot Traffic With Placer.ai

Tapping into the visitor journey is critical to a data driven retail strategy. Learn how leading retail companies gain a competitive advantage by using Placer.ai to develop site selection and growth strategies.

Read the Guide

Grow Your Business With Placer.ai

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