Thanks for Visiting!

Register for free to get the full story.

Sign Up
Already have a Placer.ai account? Log In

Placer.ai Office Index: September 2023 Recap

by 
Lila Margalit
 on 
October 9, 2023
Placer.ai Office Index: September 2023 Recap

The Placer.ai Nationwide Office Building Index: The office building index analyzes foot traffic data from some 1,000 office buildings across the country. It only includes commercial office buildings, and commercial office buildings on the first floor (like an office building that might include a national coffee chain on the ground floor). It does NOT include mixed-use buildings that are both residential and commercial.

The return-to-office push remains in full swing, with companies across industries requiring workers to come into the office in person at least a few times a week. But what’s happening on the ground? Have the positive return to office (RTO) trends that emerged in the summer persisted past Labor Day? What do Q3 2023 office recovery numbers portend for the rest of the year? We dove into the foot traffic data to find out. 

September Setback

Over the summer, RTO began to pick up steam, with nationwide office visits in August 2023 just 35.3% lower than in August 2019, and the highest they’ve been since February 2020. But September saw a renewed widening of the year-over-four-year (Yo4Y) visit gap, perhaps due in part to the recent rise in COVID cases. With masking making a comeback, and a number of schools closing due to respiratory illness among students and staff, some remote-capable employees may be riding out the wave by working from home. Year over year (YoY), office foot traffic continued to increase, but more slowly than it has in recent months – although the smaller YoY increase can also be due to the fewer business days in September 2023 compared to September 2022. 

Still, on a quarterly basis, Q3 2023 visits remained 3.0% higher than they were in Q2 2023 – and the highest they’ve been this year. So while the September numbers raise some room for concern, it’s too soon to tell if they indicate the beginning of a new trend especially with a series of causes that could have driven the short term expansion of the visit gap.

Diving Into Major Business Hubs 

Diving into the data for office buildings in three major business hubs across the country – New York, Chicago, and San Francisco – showcases similar trends. 

All three cities saw continued YoY visit growth in September 2023, albeit less than in July or August. San Francisco – which has consistently lagged behind other cities in Yo4Y office recovery – saw visits increase 13.6% YoY, down from 34.1% in July. Chicago and New York, for their parts, experienced 7.5% and 8.2% September YoY visit growth, respectively. And the New York City Office Index continued seeing the lowest Yo4Y visits gap (31.3%) of the three cities analyzed, indicating that the city that never sleeps is maintaining its lead – even if the other cities are slowly catching up.  

Key Takeaways

While looking at visit numbers can provide important insight into RTO trends, analyzing commercial real estate (CRE) activity can also help shed light on what stakeholders can expect going forward. According to Andrew Flint, co-founder of Occupier, office CRE activity dropped 36.1% from Q1 2023 to Q2 2023, before rebounding to near Q1 levels in the third quarter of the year. Office-related deal proposals also continued to increase throughout the year, reflective of deals created each quarter actually moving forward. These data points may provide additional room for optimism that despite the September setback, the overall trend for office recovery may continue to be a positive one. 

What’s in store for office recovery in the months ahead? Follow Placer.ai’s data-driven office visit analyses to find out.

Get 3 brand & industry
breakdowns every week

Subscribe to the newsletter

Great! Prepare your inbox for data-driven insights...
Oops! Something went wrong while submitting the form.

Get a Demo

Please enter your first name
Please enter your last name
Please provide a valid email
Please enter your email
Please enter company name

Thanks for reaching out!

One of our experts will be in touch soon

Try Placer.ai Free
Oops! Something went wrong while submitting the form.
Text Link
Office Buildings
Text Link
Office Building Index
Black Friday 2023 Retail Recap
Starbucks’ 2023 Holiday Menu & Red Cup Day Performance
Turkey Wednesday 2023
Who Attended the 2023 Pickleball Championship? 
Three Surprising Holiday Shopping Trends
What’s in Store for Ulta Beauty This Holiday Season?
Best Buy and Department Stores: A Holiday Deep Dive
Discount & Dollar Stores: Strength Toward The End of the Year
The State of Off-Price Retail: Discounts Seal The Deal
Placer Mall Index Recap: October 2023
Placer.ai Office Index: October 2023 Recap
Retail Corridors Ahead of the 2023 Holiday Season
California, Here Gap Comes
Checking in With Home Improvement
Getting Into the Glasses Game: Warby Parker Takes Over
Fitness Positioned for a Strong 2023 Finish
White Paper Recap: October 2023
Coffee Giants Brewing Up Business
Popeyes and Burger King Lead the Way
Diving into Yum!
Looking Ahead to Black Friday 2023
Blockbusters Drive Movie Theater Comeback
Crocs and Boot Barn: Shoe-Ins for Success
McDonald’s and Chipotle's Winning Recipe
The State Of Steak: Checking in With Texas Roadhouse
Pleasant Pastimes: Pickleball Potential Proves Potent
Who’s Driving Downtown Manhattan’s Weekend Revival?
Diving into Downtown Manhattan Foot Traffic Trends
Rite Aid: Rightsizing Right
Major League Soccer: Its Die-Hard and Casual Fans
The Anchor Recap: September 2023
Placer.ai Office Index: September 2023 Recap
Placer Mall Index Recap: September 2023
September White Paper Recap
The Consumer Habits of College Students
JCPenney: Rightsizing and Revitalizing
Pent-Up Demand Ahead of October Sales Events
4 Strategies Retailers are Using to Drive Traffic to Their Venues
5 Key Regional Grocery Players Impressing in 2023
Upscale Kitchenware Trending Up
Costco Finds More Room for Growth
Four C-Store Chains Making an A-Grade
National Parks + Outdoor Summer Activities
Diving Into Darden: Summer 2023 Update
The Summer Event Effect
Messi: Massive in Miami
Looking Back on Back to School 2023
The Anchor Recap: August 2023
Placer.ai Office Index: August 2023 Recap
Placer.ai Mall Index: August 2023 Recap
Placer.ai White Paper Recap: August 2023
Starbucks Pumpkin Spice Latte Strikes Again
Big Scoop: We All Scream For Ice Cream
Sports Away: Lululemon & Nike’s Momentum Continues
Summer Visits Heat Up For Recreation and Outdoor Gear Chains
No CSS overwrite - July 2023 Office Index Recap
Staging - August 2023 Mall Indec
Mid-Atlantic Grocery Deep Dive
Experiential Chains Heating Up This Summer
Petco Goes Big by Going Small
Ulta Beauty: Leading the Discretionary Pack
Discount and Dollar Chains Continue to Thrive
Summer of Sports: DICK’s Sporting Goods and Hibbett Sports
Off-Price: Succeeding Into Summer
The Anchor Recap: July 2023
Superstores Maintaining Pandemic Gains Amidst Economic Headwinds
2023: Home Improvement at the Halfway Point
July 2023 Office Index Recap
Placer.ai Mall Index: July 2023 Recap
The Taylor Swift Visit Lift
Southwestern Grocery Dive
July 2023 White Paper Recap: Halfway Point Review & Quarterly Index
Yum! Brands: Driving Dining Visits
Slurpees and Summer Movies Stimulate Consumer Foot Traffic
Cool Beans: Summer Coffee Update
Checking In on Back to School 2023
Crocs and New Balance Tip The Scales
Burger Bliss: Shake Shack and In-N-Out Stacking Visits
Chipotle & McDonald's Continue to Reign Supreme
Vibenomics and Placer.ai Partner to Enhance Retail Media In-Store Measurement
California Grocers Here We Come!
Marriott’s Different Audiences
Bonchon and Kura Sushi Thrive in the Fast-Casual Scene
A Shoe In: Footwear Climbs to the Top
Cheers! Raising a Glass to Beverage Retail
Placer.ai Office Index: June 2023 Recap
Placer.ai Mall Index June 2023 Recap – A Turn of the Tide and a Dive into Open-Air Lifestyle Centers
Local Kitchens: Redefining the Restaurant
Unlocking Urban Insights: The Value in Manhattan’s Employees
Ohio State Parks On The Rise
How is Inflation Impacting the High-Income Shoppers?
Five Fast-Growing Dining Chains
What To Expect From Prime Day and July Sales Events in 2023
The State Of Fashion: How Are Apparel Retailers Faring in 2023?
2023’s Latest Dining Success Story: GEN Korean BBQ House
The NBA Finals: A Location Intelligence Perspective
Moving the Market: The Impact of Domestic Migration on Housing Costs
Post-Pandemic Museum Update
The Darden-est Things
The Enduring Demand for Urban and Suburban Retail