Lila Margalit

articles published by this author

Placer.ai Office Index: August 2024 Recap

The return to office (RTO) has been on an upswing, with employers across industries cracking down on remote work and requiring employees to put in more face time. How did foot traffic perform in August? We dove into the data to find out.

September 10, 2024

4 minutes

Office

Office Buildings

Dining

Pumpkin Spice Works its Magic Once Again

We dove into the data to see what happened on Starbucks' big Pumpkin Spice Latte launch day – and how the release impacted visits to the chain.

September 4, 2024

3 minutes

Starbucks

Pumpkin Spice Latte

Retail

Big Lots’ Big Rightsizing Move in Four Data Points

Dive into the data to explore factor shaping Big Lots' rightsizing moves – and see which chains stand to benefit the most from anticipated store closures.

August 28, 2024

4 minutes

Retail Trends in College Towns: A Back-to-School Snapshot

With summer winding down and undergrads nationwide heading back to campus, we analyzed the data to explore consumer behavior in college towns. How does college life impact local retail performance?

August 21, 2024

5 minutes

Placer.ai Office Index: July 2024 Recap

June 2024 was one of the busiest months for office buildings across the country since the pandemic - did these trends continue into July? We take a look at the data to find out.

August 6, 2024

2 minutes

Office

Office Buildings

Office Building Index

Dining

Denny’s and IHOP: An All-Day Breakfast Matchup

Breakfast diners Denny's and IHOP are two of the most popular full-service restaurants (FSRs) in the United States. We explore the data to see how they stack up against one another on key visitation metrics.

July 31, 2024

4 minutes

Denny's

IHOP

Breakfast Restaurants

Chipotle and Sweetgreen: Fast-Casual in Q2 2024

How did Chipotle and sweetgreen fare in the second quarter of 2024 – and what are they doing right? We dove into the data to find out.

July 22, 2024

4 minutes

Petco and PetSmart: A Head to Head

How did Petco and PetSmart, the two big-box leaders of the pet sector, fare in early 2024? We dove into the data to find out.

July 2, 2024

3 minutes

Placer.ai White Paper Recap – June 2024

In June 2024, Placer.ai released three white papers. Below is a taste of our findings from Brewing Success: Winning Strategies for Coffee Chains - For more data-driven consumer research, visit our resource library.

June 27, 2024

2 minutes

Retail and Dining on Father’s Day

June 16th, 2024 was Father’s Day – and sons and daughters nationwide took the opportunity to show their dad some appreciation. Find out how Father’s Day retail and dining foot traffic compared to that of Mother’s Day.

June 24, 2024

3 minutes

Father's Day

Texas Roadhouse

Office

Placer.ai Office Index: May 2024 Recap

With summer nearly upon us, we dove into the data to see how the return-to-office fared in May 2024. Did the post-pandemic visit recovery trajectory observed in April continue apace? And which major regional hub saw the most YoY visit growth?

June 5, 2024

3 Min

Office

Return To Office

Retail

2024 Memorial Day Recap

With summer upon us, we dove into the data to explore Memorial Day foot traffic trends. How did people spend the long weekend? And how did major dining and retail categories fare on the holiday?

June 4, 2024

3 minutes

Memorial Day