Thanks for Visiting!

Register for free to get the full story.

Sign Up
Already have a Placer.ai account? Log In
Office

America’s Evolving Work Patterns: A Deep-Dive into New York and Chicago

Hybrid work has affected employees across the country. We take a closer look at the way two cities - New York and Chicago - are feeling the effects of the new workplace normal.

America’s Evolving Work Patterns: A Deep-Dive into New York and Chicago
SHARE
Explore our free tools to get timely insights into key industries
Check out the latest trends for
No items found.
Key Takeaways

The rise of hybrid and remote work has left its mark on communities across the nation, impacting everything from commuting habits to domestic migration trends. 

But these shifts aren’t affecting all workers equally. In this post, we dove into the data to explore how employees from different income groups in the downtowns of two major American cities – New York and Chicago – are experiencing today’s evolving workplace. 

Manhattan: More Flexibility for Higher-Income Workers

During the second half of 2022, visitors from affluent areas accounted for a clear majority of employee visits to Midtown Manhattan. 

 Drilling down further into the data, the vast majority of Midtown employees from census block groups (CBGs) with median household incomes (HHIs) under $75K lived between 1-10 miles away from Midtown. Higher-HHI workers tended to be more spread out, and were more likely to live either very close to the office or much further away. Interestingly, a significant share of affluent employees also appear to have been super commuters, or to have expanded their distance as a result of a mid-pandemic move, with some residing more than 100 miles away from Midtown.

In addition, the data suggests that for higher-HHI employees, distance from the office was more strongly correlated with visit frequency. The relatively large proportion of employees living 10-30 miles from Midtown in higher-income CBG accounted for a disproportionately small share of overall visits to the area – indicating that these workers came into the office less often. For lower-income workers living in the outer boroughs or suburbs, the differences between visitors and overall visits were less pronounced. 

These patterns may reflect the greater flexibility afforded to higher-income or more senior employees, but may also indicate that flexible work is most benefiting those most affected by the cost-benefit analysis of the commute. They are more likely to be able to afford housing in close proximity to Midtown, or to have access to hybrid work arrangements that let them decamp to distant suburbs – or even different states – without the grind of a daily commute. 

Chicago Sees Similar Trends

Downtown Chicago, where workers from wealthier neighborhoods also accounted for most employee visits in the second half of 2022, experienced largely similar trends. 

In Chicago, too, the bulk of downtown employees from CBGs with median household incomes under $75K lived 1-10 miles away from the area. And like in Midtown Manhattan, residents of higher-income areas working in downtown Chicago were more spread out and more likely than less affluent employees to live right near the office or further away.

The Windy City saw a larger share of lower-HHI employees living 10-30 miles from downtown than did Manhattan. But like in the Big Apple, the gap between visitors and overall visits was larger for wealthier workers living 10-30 miles away from downtown than for less affluent employees, suggesting that they came in less often. Higher-HHI workers living 1-10 miles away also appear to have come in less frequently.

Looking Ahead

The rise of hybrid and remote work has changed not only how we work, but also where we live. And data on actual employee behavior – including breakdowns by income, commuting distance, and more – can help both cities and businesses better adjust to the “new normal” and continue to plan ahead. Will more affluent employees continue to move out of major cities like New York and Chicago, and relocate to the suburbs or even to different regions altogether? Will the gaps in visitation patterns between higher- and lower-income workers widen or narrow? 

Visit Placer.ai to find out.

Learn how downtown regions across US cities are measuring up with our free tools.
Check out the latest trends for
No items found.
Explore our free tools to get timely insights into key industries
Check out the latest trends for
No items found.
SHARE
Get 3 brand & industry
breakdowns every week
Subscribe to the newsletter
Oops! Something went wrong while submitting the form.

Get a Demo

Please enter your first name
Please enter your last name
Please provide a valid email
Please enter your email
Please enter company name

Thanks for reaching out!

One of our experts will be in touch soon

Try Placer.ai Free
Oops! Something went wrong while submitting the form.

Recent Publications

Get 3 brand & industry breakdowns every week

Subscribe to the newsletter
Text Link
New York City
Text Link
Chicago
Text Link
Return To Work
Serving Summer 2024: RBI and Yum! Brands Q2 Foot Traffic
Starbucks, Dutch Bros., Dunkin’: Finding Summer Success
Fast Food and Fast Casual Favorites, Plus CosMc’s Takeoff
Chipotle and Sweetgreen: Fast-Casual in Q2 2024
First Watch, Texas Roadhouse, and Applebee’s: An FSR Roundup
Albertsons Companies: H1 2024 Recap
Teaming Up For Success: Sports Stadium Sponsorships
Limited Time Offers: Price Wars Boost Visits
Placer 100 Index for Retail & Dining: June 2024 Recap
Placer.ai Mall Index: June 2024 Recap
Placer.ai Office Index: June 2024 Recap
Inside Out 2: The New Blockbuster Bringing Crowds Back to Theaters
Petco and PetSmart: A Head to Head
Frozen Delights: Exploring Ice Cream Chains Across America
Placer.ai White Paper Recap – June 2024
Barnes & Noble: Writing a New Story
Small Format Stores - Sprouting, Blooming, and Expanding
Retail and Dining on Father’s Day
Thrift Store Visit Scores
Charting Value Grocery’s Visit Growth
Placer 100 Index for Retail & Dining: Introduction and May 2024 Recap
Digging Into Darden: Q2 2024 Update
2024 Retail and Dining Trends Update
TRU and avid: Midscale Hotels on the Rise 
Diving Into Kroger: A Strong Start to 2024
Placer.ai Mall Index: May 2024 Recap – Mall Visits on the Rebound
Placer.ai Office Index: May 2024 Recap
2024 Memorial Day Recap
Las Vegas: A Tourism and Migration Deep Dive
Eatertainment Chains: Full on Food, Fun, and Foot Traffic
The Promise of Luxury Apparel
Catching Up With Ulta Beauty & Gap Brands
Ollie’s Bargain Outlet and Five Below: Q1 2024 Treasure Troves
CAVA Still Going Strong
Driving Success: Auto Parts Chains in 2024
Checking in With DICK’S Sporting Goods
Mother’s Day Shopping and Dining Trends
Placer.ai Mall Index: April 2024 Recap – Retail Resilience Heading into Spring
Dollar Stores Still Gaining Momentum
Off-Price Apparel Chains After Q1 2024: Demographics in the Balance
Walmart, Target, and Wholesale Clubs Continue to Thrive
Home Improvement and Decor Check In
Placer.ai Office Index: April 2024 Recap – Recovery Continues
Movie Theaters in Q1 2024: A Preview of Coming Attractions?
Let’s Get Physical: Fitness In 2024
Where Are Workers Returning to Office in 2024?
2024 Wins: Sweetgreen & First Watch on the Rise
A Full-Service Turnaround: Bloomin’, Dine, and Texas Roadhouse
Wendy’s and Denny’s: Breakfast and Late Night Dining Drives Success
Coffee Chains: Q1 2024 Update and What’s Changed Since COVID
Checking in with RBI and YUM!
Chipotle & McDonald's Serving Up Success
Wingstop & Shake Shack Continue Growing Their Reach 
Strong Start for Sprouts in 2024
Crocs’ Footwear Fairytale
Who Attends NCAA Final Four Events?
Eclipse Fever: How Did the (Retail and Hospitality) Stars Align?
Exploring Albertsons Companies’ Grocery Growth
Placer.ai Mall Index: March 2024 Recap – Malls Rise Again
Placer.ai Office Index: March 2024 Recap
Florida Spring Break Break-Up? Travelers Still Love Florida!
Provo-Orem and Ogden-Clearfield Emerging As Utah Hotspots 
Three Formulas for Experiential Retail in 2024
Aldi & Lidl Making The Cut
Texas Suburbs on the Rise
Exploring Luxury Hotel Brands’ Guest Segmentation
The St. Patrick’s Day Effect
How Can JOANN Make a Comeback?
Panera Bread Well Positioned for Possible IPO
Who Will Benefit From Family Dollar’s Downsizing?
Dave & Buster’s and Main Event Entertainment: Food and Fun for Everyone
Darden Brands: Location Analytics and Consumer Behavior
Nike and lululemon: a Strong 2023, Sprinting into 2024
Where Is Retail and Dining Foot Traffic Thriving in Early 2024?
Placer.ai White Paper Recap – February 2024
Three Retail & Dining Chains That May Surprise in 2024
Specialty Discount Chains Rock Retail Therapy
Placer.ai Mall Index: February 2024
Placer.ai Office Index: February 2024 Recap
Ulta Beauty Continues To Shine
First Watch Sails Into 2024
Hibbett Sports and DICK’S Sporting Goods: A Psychographic Analysis
Checking in With Discount & Dollar Stores
Peeking Behind The Curtain: Movie Theaters in 2023 and Beyond
Diving Into Brick-and-Mortar Eyewear
Getting Into Gear: Exploring The Auto Part Industry
Recapping Valentine’s Day 2024 Foot Traffic Trends
Fitness: A Strong Start to 2024
Dutch Bros. Continues To Percolate Visits
Super Bowl 2024: Placer.ai’s Postgame Foot Traffic Analysis
CAVA & sweetgreen Are On the Rise
Hats Off For Off-Price
Who Is Shopping at Malls?
Drilling Down Into Home Improvement
Walmart, Target, Costco & Superstore Space 2023 Recap
Catching Up With Shake Shack and Wingstop
Something To Chew On: Demographic Shifts at Steakhouse Chains
Placer.ai Office Index: Looking Back at 2023
Recapping RBI & Yum! Brands’ 2023 Foot Traffic Performance
Placer.ai White Paper Recap – January 2024