Attract high value customers, learn from your competitors, and make the best strategic decisions with Placer.ai’s foot traffic insights.
Measure the value of events and understand their impact on overall performance
Gain visibility into competing venues to identify winning features and benchmark against competition
See which activities and locations are frequented before and after visits
Uncover unique customer insights, and see where your guests are going to and coming from
With athleisure and sportswear becoming bonafide wardrobe staples, more consumers than ever are investing in high-end items. Two players—Nike and Lululemon—are at the forefront of this trend. We examine the demographics of the two chains' consumer bases to see what is driving visits.
An uncharacteristic cold snap at the beginning of the year had a major impact on consumer behavior across several retail categories. How big an influence did the conditions have on foot traffic? We dove into the latest location analytics to find out.