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Article
What’s Ahead for Black Friday 2026?
Black Friday still draws about 4% of Q4 visits for department stores, electronics and apparel. See which categories are best positioned this year.
Lila Margalit
November 4, 2026
3 minutes
Article
Planet Fitness Heads Into Resolution Season With Momentum
Planet Fitness visits rose 6.7% year over year in Q3. See where same-store traffic grew and which region lagged.
Ephraim Fruchter
November 3, 2026
2 minutes
Article
McDonald’s Promotions Deliver as Visits Come Under Pressure
McDonald’s October promotions drove its busiest weeks of 2026, even as visits trailed last year. See how gas prices shaped traffic.
Lila Margalit
November 2, 2026
2 minutes
Article
Right on Schedule: How CAVA and Portillo’s Grow at Different Hours
CAVA’s Q3 visits climbed 16.3% YoY as the chain kept expanding. Find out how Portillo’s returned to same-store growth on a very different schedule.
Ephraim Fruchter
October 29, 2026
2 minutes
Article
What’s Anchoring America’s Legacy Breakfast Chains?
Denny’s and IHOP narrowed their visit declines in Q3 2026 while Waffle House kept growing. See the strength each legacy breakfast chain can build on.
Ephraim Fruchter
October 28, 2026
3 minutes
Article
Yum! Brands Q3 2026: Taco Bell Bounces Back From Outbreak
Taco Bell visits fell 10.1% YoY in Q3 2026 after the cyclospora outbreak. See how quickly the chain bounced back, and how KFC and Habit did.
Lila Margalit
October 27, 2026
2 minutes
Article
Four Recipes for Casual Dining Growth in Q3 2026
Casual dining visits rose just 0.2% in Q3 2026, yet four chains posted strong growth. Find out what each is getting right.
Lila Margalit
October 26, 2026
4 minutes
Article
High-Street Corridors Gain Ground Ahead of the Holiday Rush
Luxury high-street corridors experienced their busiest summers in four years in 2026. Find out how holiday crowds are set to reshape their audience.
Lila Margalit
October 22, 2026
2 minutes
Industry Trends
The Industry Trends Report offers insight into how visitation has changed over time across a variety of industries and regions in the United States. Easily view foot traffic metrics and compare year-over-year changes for the industries and states that interest you.
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Article
Chipotle & McDonald’s Halfway Through 2025
McDonald's and Chipotle show diverse paths in Q2 2025. McDonald's visits rebounded, driven by innovation. Chipotle's overall visits grew, but its per-location traffic saw a dip. Both companies are expanding aggressively, shaping the dining landscape and demonstrating resilience amidst market challenges.
Bracha Arnold
July 17, 2025
3 minutes
Article
The Post-JOANN Arts & Crafts Retail Landscape  
JOANN and Party City closed, but not due to low demand. Their smaller size may have affected competition with giants like Michaels, which saw its traffic surge post-JOANN closure. Smaller Blick thrived in a premium niche, avoiding mass-market price competition. The craft market now favors extreme scale or defined premium niches
Shira Petrack
July 16, 2025
3 minutes
Article
In-Store Retail Media Networks in 2025
Retail media networks are transforming advertising, leveraging physical stores. Offline traffic often dominates. Understanding regional variations and combining online/offline data is crucial for optimizing campaigns and competing effectively in the ad space.
Lila Margalit
July 15, 2025
3 minutes
Article
Aldi, Trader Joe’s, and Lidl: Grocery's Power Trio
Aldi, Trader Joe's, and Lidl defy grocery challenges with unique strategies. Aldi maintains per-store visits despite rapid expansion. Trader Joe's gained California market share. Lidl broadened its base with older shoppers and now targets urban expansion. Their success extends beyond just low prices.
Bracha Arnold
July 14, 2025
3 minutes
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