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Holidays & Seasonal Trends
INSIDER
Report
Retail Trends to Watch in 2026Which retail trends are set to define 2026? Using location intelligence, we explore the shifting patterns that could shape the retail landscape in the year ahead.
Placer Research
November 14, 2025
Articles & Executive Insights
Article
Turkey Wednesday 2024: A Veritable Grocery Feast Turkey Wednesday – the day before Thanksgiving – is the busiest day of the year for the grocery industry. How did this year’s Turkey Wednesday measure up – and which brands capitalized most successfully on this critical shopping event?
Lila Margalit
December 2, 2024
5 minutes
Article
Starbucks’ Red Cup Day Makes a Comeback Visits to Starbucks usually spike on its annual Red Cup Day, as patrons flock to the chain to order a specialty holiday beverage and receive a complimentary reusable red cup. How successful was the promotion in 2024? We took a look at the data to find out.
Shira Petrack
November 27, 2024
3 minutes
Article
Dollar Stores Ahead of the HolidaysShoppers continue to prioritize value in 2024, offering opportunities for discount and dollar stores to thrive during the upcoming holiday season. We took a look at what this holiday season might have in store for discount retailers Dollar Tree and Dollar General.
Bracha Arnold
November 25, 2024
3 minutes
Article
Five Below and Ollie’s Bargain Outlet: A Pre-Holiday SnapshotOver the past few years, discount retailers Five Below and Ollie’s Bargain Outlet have grown both their footprints and audiences. How did they fare in Q3 2024, and what might they expect this holiday season? We took a look at the data to find out.
Lila Margalit
November 21, 2024
4 minutes
Article
A Beautiful Season Ahead: Ulta and Sally Beauty SupplyLeading beauty chains Ulta Beauty and Sally Beauty Supply are gearing up for an exciting holiday shopping season. We dove into the data to see how the two chains have performed in recent months – and what they can expect in this year’s Q4 retail milestones.
Lila Margalit
November 18, 2024
4 minutes
Article
Gifting, Paper and Books: Consumers Crave More in One PlaceElizabeth Lafontaine
November 15, 2024
5 minutes
Article
Halloween’s 2024 Retail & Dining Impact – Party City Carries the SeasonEvery year, consumers head to the shops for costumes, spooky yard decorations, candy and Halloween supplies. Many dining chains also roll out Halloween-themed offers. We take a look at the data to find out how Halloween 2024 impacted retail and dining visits.
Shira Petrack
November 7, 2024
4 minutes
Reports
INSIDER
Report
Winning Holiday Shoppers in 2025: Key Insights for Advertisers and RetailersDive into the data to uncover the retail categories, audiences, and timing strategies poised to deliver high-impact campaigns this holiday season.
Placer Research
October 30, 2025
INSIDER
Report
Hotels in the Heart of the CityDive into the data to examine hotel visit trends across four major downtown cores: Miami, Chicago, New York, and Los Angeles.
Placer Research
March 10, 2025
6 minutes
INSIDER
Report
2024 Holiday Lessons: Paving the Way for 2025 Dive into the 2024 holiday season retail and dining foot traffic data to uncover valuable insights for holiday success in 2025.
Placer Research
January 9, 2025
9 minutes
INSIDER
Report
Meet You at the Mall: Malls' Summer DrawWe dove into the data to see how malls have been performing in 2024 – and explore factors driving mall foot traffic during peak summer months
Placer Research
October 11, 2024
8 min read
