Articles

Visits to Gap banners and Ulta were mixed in Q1 2025. While some chains - like Athleta - enjoyed visit growth, others experienced more challenges. Still, pockets of optimism could be seen - visits per location showed growth, suggesting strengthening consumer engagement.

In early May 2025, horse racing fans were treated to the 151st Run for the Roses at Churchill Downs in Louisville, KY, with thoroughbred Sovereignty coming out the winner. We took a closer look at the location analytics and psychographic characteristics of visitors to find out who attends the Kentucky Derby. 

Chili's enjoyed unprecedented foot traffic success throughout 2024 - and early signs suggest that this momentum is continuing into 2025. We take a look at some of the location analytics for the chain to measure its performance thus far into the year.

We take a closer look at the foot traffic to the two biggest players in the discount and dollar store space – Dollar General and Dollar Tree – to understand where the two brands stand.