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Articles

Bringing data and expert analysis to the stories shaping your industry
Article
A DNB Lesson: Why Warby Parker's Physical Stores Worked and Allbirds' Didn't
Maytal Cohen
September 9, 2026
4 minutes
Article
Kroger Extends Its Traffic Winning Streak in Q2 2026
Lila Margalit
September 8, 2026
3 minutes
Article
The For-Sale Sign Tracks Home Improvement’s Q2 Split
Ephraim Fruchter
September 3, 2026
3 minutes
Article
Chipotle's School Spirit BOGO Aces the Back-to-School Test
Lila Margalit
September 2, 2026
2 minutes
Article
Three Signs Golf Is Poised for More Growth Ahead
Lila Margalit
September 2, 2026
2 minutes
Article
PSL Day 2026 Gives Starbucks Its Biggest Tuesday of the Year
Lila Margalit
August 31, 2026
2 minutes
Article
A New Blueprint: Best Buy's Visits Turn Positive
Ephraim Fruchter
August 27, 2026
3 minutes
Article
What Pokémon Just Taught Us About Krispy Kreme's Promotion Playbook
Lila Margalit
August 26, 2026
2 minutes
Industry Trends
The Industry Trends Report offers insight into how visitation has changed over time across a variety of industries and regions in the United States. Easily view foot traffic metrics and compare year-over-year changes for the industries and states that interest you.
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Year-over-Year 
Industry
Visits by State
View Full Report
Article
Department Stores: October Shows Some Holiday Spirit
Elizabeth Lafontaine
November 1, 2024
Article
Cosm: “Shared Reality” Hits the Sweet Spot of a Live Immersive Experience from Afar
Caroline Wu
November 1, 2024
2 minutes
Article
Starbucks and Dutch Bros: Short Visits Lead the Way
With Q3 2024 in the rearview mirror, we took a closer look at visitation patterns at Starbucks and Dutch Bros to see how they are faring – and what might lie ahead for both brands in the coming months.
Bracha Arnold & Lila Margalit
October 31, 2024
4 minutes
Article
Planet Fitness: Raising the Bar(bell)
How did Planet Fitness, the nation’s largest value gym perform in Q3 2024? We dove into the data to find out.
Lila Margalit
October 30, 2024
3 minutes
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