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Insights into the physical world anchored in location analytics

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Report
5 Grocery Growth Drivers in 2026
How Expanded Supply, Trip Frequency, and Shopping Missions Are Reshaping Food Retail and Creating Multiple Paths to Growth
Placer Research
February 19, 2026
Industry Trends
Year-Over-Year Visits to Grocery Stores by State
Article
Article
Placer.ai February 2026 Office Index: Another Weather-Tested Step Forward for RTO
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Lila Margalit
Mar 13, 2026
2 Minutes
Article
Article
Placer.ai Macroeconomic Indicators Analysis, February 2026
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R.J. Hottovy
Mar 12, 2026
4 minutes
Article
Article
The Strategy That Helped Propel Bob’s Discount Furniture to an IPO
The Kroger Co, is a leading player in the grocery store space, operating its epon lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu
Ezra Carmel
Mar 11, 2026
4 minutes
Article
Article
Premium Brands, LongHorn Boost Darden’s 2025 Performance
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Shira Petrack
Mar 10, 2026
3 minutes
Industry Trends
The Industry Trends Report offers insight into how visitation has changed over time across a variety of industries and regions in the United States. Easily view foot traffic metrics and compare year-over-year changes for the industries and states that interest you.
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Year-over-Year Change in Industry Visits
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Article
Die-hard Shoppers Pack the Citadel for 27-Hour Shopping Marathon
Citadel Outlets' 27-hour Black Friday marathon drew dedicated, value-driven shoppers, generating a major Thanksgiving traffic surge and expanding the mall’s trade area through festive experiences and early store openings
Caroline Wu
December 16, 2025
2 minutes
Article
Candle Day 2025 Highlights Enduring Pull of Strong Brands & Good Deals
Candle Day’s performance in 2025 highlights how value-driven promotions and strong brand loyalty can sustain discretionary spending even in a cautious consumer climate.
Shira Petrack
December 15, 2025
2 minutes
Article
Starbucks and Dunkin’s LTOs Boost Traffic
As the 2025 holiday season kicks off, Starbucks and Dunkin’ continue to see strong consumer engagement, with both brands outperforming their 2024 traffic levels and capitalizing on early seasonal launches.
Shira Petrack
December 12, 2025
2 minutes
Article
Placer.ai November 2025 Office Index: Post-Pandemic Record Occupancy
Driven by stricter RTO mandates and a stabilizing "new normal," November 2025 marked the strongest November office occupancy rates we have seen since 2019.
Shira Petrack
December 11, 2025
3 minutes
Guest Contributor
Dutch Bros vs. Dave’s Hot Chicken: The Veteran and the Rookie in America’s Restaurant Expansion Race
Explore how Dutch Bros and Dave’s Hot Chicken showcase two stages of restaurant growth, from explosive expansion to disciplined scaling and strategic maturity.
Kyle Inserra
December 10, 2025
3 minutes
Article
Is lululemon Poised for a Holiday Rebound?
Lululemon is outperforming in a challenging retail environment, with monthly visits climbing through fall and Black Friday delivering a substantial traffic surge. Early holiday momentum suggests the brand is positioned to capture share and drive strong year-end performance.
Bracha Arnold
December 9, 2025
2 minutes
Article
Placer.ai November 2025 Mall Index: Early Strength Offsets a Softer Black Friday
Early November momentum and a 3.1% surge on Black Friday offset a softer weekend, driving overall visits up YoY across the three mall formats. 
Shira Petrack
December 8, 2025
4 minutes
Article
Four Black Friday Signals for the 2025 Holiday Season 
Black Friday 2025 foot traffic trends show a holiday season defined by value-driven decisions, regional price sensitivity, and shifts toward budget-conscious categories. Longer in-store visits and standout gains for convenient, low-ticket coffee chains highlight shoppers’ deliberate, mission-focused approach to spending.
Shira Petrack
December 5, 2025
4 minutes
Latest Reports
INSIDER
Report
Five Ways Retailers Can Leverage AI Without Losing What Works
Read the report to learn how AI is changing store roles, operations, marketing, and fleet strategy – and how to apply it without undermining what already works.
Placer Research
January 29, 2026
INSIDER
Report
10 Top Brands to Watch in 2026
Meet the ten retail and dining powerhouses, including H-E-B, Walmart, and Dave’s Hot Chicken, redefining success and winning consumer loyalty in 2026.
Placer Research
January 12, 2026
INSIDER
Report
6 Coffee-Inspired Strategies That Can Reshape Dining in 2026
Dive into the data to see how coffee became one of this year’s strongest dining performers – and explore strategies that can drive restaurant success across concepts in 2026.
Placer Research
December 18, 2025
INSIDER
Report
5 Markets to Watch in 2026
Find out why Salt Lake City, Reno, Indianapolis, Raleigh, and Tampa are Placer.ai's markets to watch in 2026.
Placer Research
December 5, 2025
INSIDER
Report
Retail Trends to Watch in 2026
Which retail trends are set to define 2026? Using location intelligence, we explore the shifting patterns that could shape the retail landscape in the year ahead.
Placer Research
November 14, 2025
INSIDER
Report
Winning Holiday Shoppers in 2025: Key Insights for Advertisers and Retailers
Dive into the data to uncover the retail categories, audiences, and timing strategies poised to deliver high-impact campaigns this holiday season. 
Placer Research
October 30, 2025
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