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Apparel & Beauty

INSIDER
Report
Retail Trends to Watch in 2026
Which retail trends are set to define 2026? Using location intelligence, we explore the shifting patterns that could shape the retail landscape in the year ahead.
Placer Research
November 14, 2025

Articles & Executive Insights

Article
David’s Bridal and JCPenney: Finding the Right Fit
David’s Bridal and JCPenney have both emerged from bankruptcy proceedings with revitalized operational strategies. We took a closer look at the latest visit trends for the brands and uncovered how the demographics of their audiences have changed along with their real estate footprints. 
Ezra Carmel
January 9, 2025
4 minutes
Article
Placer 100 Retail & Dining Index: A Robust Holiday Season
The Placer 100 Index for Retail and Dining is a dynamic list of leading retailers, providing insight into the wider trends impacting the retail and dining space. And while December had fewer shopping days in 2024 than in 2023, visits remained close to last year's.
Lila Margalit
January 8, 2025
4 minutes
Article
2024 Retail Foot Traffic Recap
With 2024 firmly in the rearview mirror, we look back on the year’s retail foot traffic trends and what they may signal for 2025. Read on for a closer analysis of the retail categories and states that excelled at driving growth.
Ezra Carmel & Noam Maman
January 6, 2025
3 minutes
Article
Super Saturday 2024 Recap
Super Saturday, one of the busiest shopping days of the year, sees stores bustling with last-minute shoppers searching for gifts and holiday essentials. But how did this year's event measure up – and what trends and surprises emerged? We analyzed the data to find out. 
Lila Margalit
December 26, 2024
4 minutes
Article
Placer 100 Retail & Dining Index: Strong Kickoff to the Holiday Season
Overall visits to the Placer 100 Retail & Dining Index were up 0.9% year-over-year (YoY) in November – a strong start to the holiday season. We looked at some of the retailers benefitting most from the holiday shopping surge to see who is coming out ahead.
Shira Petrack
December 12, 2024
3 minutes
Article
Five Below and Ollie’s Bargain Outlet: A Pre-Holiday Snapshot
Over the past few years, discount retailers Five Below and Ollie’s Bargain Outlet have grown both their footprints and audiences. How did they fare in Q3 2024, and what might they expect this holiday season? We took a look at the data to find out.
Lila Margalit
November 21, 2024
4 minutes
Industry Trends
The Industry Trends Report offers insight into how visitation has changed over time across a variety of industries and regions in the United States. Easily view foot traffic metrics and compare year-over-year changes for the industries and states that interest you.
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Reports

INSIDER
Report
What is Driving Discretionary Spending in 2025?
See which discretionary retail categories are gaining momentum by delivering value, accessible upgrades, and immersive experiences.
Placer Research
October 2, 2025
INSIDER
Report
10 Top Brands to Watch in 2025
Dive into Placer’s list of 10 top brands – and three potential surprises – for 2025, and find out what the data says about these brands’ growth accelerators.
Placer Research
January 16, 2025
14 minutes
INSIDER
Report
Retail Trends to Watch in 2025
Which retail trends are poised to dominate in 2025? We take a look at the location intelligence to uncover shifts poised to shape the retail landscape in the coming year.
Placer Research
November 18, 2024
12 minutes
INSIDER
Report
10 Top Brands to Watch in 2024
This report analyzes the latest location intelligence data to identify ten brands poised to succeed in 2024.
Placer Research
February 8, 2024
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