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Articles
Article
Chipotle’s "Recipe for Growth" Shows Early Gains, Fueled by LTOs and Viral Marketing
Chipotle’s new growth strategy may already be driving traffic gains, with rotating LTOs and viral promotions boosting visits – though sustaining same-store growth remains the key test.
Shira Petrack
Apr 28, 2026
3 minutes
Article
How Did McDonald’s Navigate Q1 2026 Headwinds?
Placer.ai's Q1 2026 analysis of McDonald's foot traffic reveals a 0.6% YoY visit gain despite weather disruptions and cautious consumers – with the KPop Demon Hunters collab driving the chain's busiest week of the year so far.
Lila Margalit
Apr 27, 2026
4 minutes
Article
Starbucks and Dutch Bros Take Different Paths to Growth
Starbucks and Dutch Bros are driving traffic growth through distinct strategies – one focused on turnaround, the other on expansion – with early data showing both approaches gaining traction
Shira Petrack
Apr 24, 2026
3 minutes
Article
What Shake Shack’s Q1 2026 Performance Reveals About Dining in 2026
Shake Shack’s Q1 2026 visit growth and rising repeat traffic highlight how convenience and limited-time offers are shaping dining trends.
Lila Margalit
Apr 23, 2026
3 minutes
Article
Flagship Chains and Fast-Casual Concepts Bolster Yum! and RBI in Q1 2026
QSR traffic remained flat in Q1 2026, but Yum! Brands and RBI outperformed. Explore how Taco Bell and Burger King are driving growth, while other brands work to stabilize.
Lila Margalit
Apr 22, 2026
4 minutes
Article
Q1 2026 Discretionary Recap: Resilient Consumers Remain, While Recalibration Continues
Q1 2026 retail remained resilient despite disruptions, with strength in beauty and home improvement and continued consumer shift toward value.
Elizabeth Lafontaine
Apr 21, 2026
8 minutes
Reports
INSIDER
Advantages of New Players in the Retail Media Space
Discover the unique brick-and-mortar advertising potential of Costco's and Wawa's new retail media networks - and how advertisers can best leverage this opportunity.
June 27, 2024
INSIDER
Brewing Success: Winning Strategies for Coffee Chains
Dive into the data to explore foot traffic trends in the coffee space – and uncover factors driving visits to Starbucks, Dunkin’, and other leading chains.
June 20, 2024
INSIDER
Unlocking Potential in Underserved Grocery Markets
Dive into the location analytics to uncover potential growth markets in regions with limited grocery store availability.
June 6, 2024
6 minutes
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