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Articles
Article
How Super Bowl Events Drove Foot Traffic and High-Value Tourism to the Bay Area
Super Bowl LX drove major foot traffic across the Bay Area, as pre-game events boosted tourism, retail spillover, and regional economic impact.
Ezra Carmel
Feb 12, 2026
4 minutes
Article
Wingstop in Q4 2025: Speed Emerges as a Key Lever for Growth
Wingstop grew total visits in 2025 even as same-store performance lagged, while Dallas data shows faster service may help support same-store performance.
Lila Margalit
Feb 12, 2026
2 minutes
Article
Placer.ai January 2026 Office Index: Fern Puts RTO to the Test
New RTO mandates met Winter Storm Fern in January 2026. See how weather disruptions shaped office attendance—and why return-to-office momentum held firm.
Lila Margalit
Feb 11, 2026
3 Minutes
Article
How CAVA and sweetgreen are Sustaining Growth in Today’s Dining Landscape
See how CAVA and sweetgreen are maintaining traffic growth by balancing footprint expansion with engagement strategies in a volatile fast casual market.
Ezra Carmel
Feb 10, 2026
3 minutes
Article
January 2026 Placer.ai Mall Index: Strong Start to 2026
January 2026 mall traffic rose across formats, driven in part by post-holiday returns – though longer visits increased as well.
Shira Petrack
Feb 9, 2026
2 minutes
Article
RBI Brands: Where Do The Chains Stand After Q4?
Q4 2025 foot traffic data shows a split across RBI brands, with Burger King and Firehouse Subs driving visits while Popeyes and Tim Hortons lag.
Ezra Carmel
Feb 6, 2026
1 minute
Reports
INSIDER
Report
Hudson Yards: The On-Site Workforce of Manhattan's New Hub
Dive into the data to explore shifting work patterns among Manhattan’s on-site employees and examine emerging trends in the fast-growing Hudson Yards neighborhood.
October 8, 2024
4 minutes
INSIDER
Pricing Strategies Driving Restaurant Visits in 2024
Dive into the data to explore the state of the restaurant industry in 2024 and see how leading chains are navigating the challenges posed by rising prices.
September 26, 2024
7 minutes
INSIDER
The Rising Stars: Six Metro Areas Welcoming Young Professionals
Find out which metro areas are seeing positive net migration and discover what might be drawing newcomers to these cities.
September 23, 2024
3 minutes
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