Articles

Shake Shack and Wingstop’s Q3 2025 data reveals diverging trends in the fast-casual sector. Shake Shack’s growth stems from rapid expansion despite flat same-store traffic, while Wingstop faces tougher comps and digital shifts. Promotions remain key traffic drivers.

The coffee segment grew 1.4% YoY in Q3 2025, outperforming broader QSR declines. Starbucks and Dunkin’ saw modest visit drops, Dutch Bros continued to expand, and rising chains like 7 Brew, Better Buzz, Foxtail Coffee, and Black Rock Coffee Bar fueled much of the category’s momentum.

Amid economic headwinds, Texas Roadhouse and Chili’s are outperforming full-service peers. Location analytics show both brands sustaining traffic through strong value, efficiency, and higher-income appeal — key factors for continued growth.

Early-October sales events from major retailers aimed to capture value-seeking consumers across channels. While in-store traffic softened, e-commerce activity surged, highlighting how early promotions now set the stage for holiday demand both online and in-store.