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Articles

Bringing data and expert analysis to the stories shaping your industry
Article
Placer.ai August 2026 Mall Index: Open-Air Leads as Indoor Malls See Their Best YoY Growth of 2026
Mall traffic remained resilient in August, though performance diverged between closer-to-home centers and outlet destinations.
Lila Margalit
September 11, 2026
3 minutes
Article
The Local Tenant Advantage
Don Tepman
September 10, 2026
4 minutes
Article
A DNB Lesson: Why Warby Parker's Physical Stores Worked and Allbirds' Didn't
Maytal Cohen
September 9, 2026
4 minutes
Article
Kroger Extends Its Traffic Winning Streak in Q2 2026
Lila Margalit
September 8, 2026
3 minutes
Article
The For-Sale Sign Tracks Home Improvement’s Q2 Split
Ephraim Fruchter
September 3, 2026
3 minutes
Article
Chipotle's School Spirit BOGO Aces the Back-to-School Test
Lila Margalit
September 2, 2026
2 minutes
Article
Three Signs Golf Is Poised for More Growth Ahead
Lila Margalit
September 2, 2026
2 minutes
Article
PSL Day 2026 Gives Starbucks Its Biggest Tuesday of the Year
Lila Margalit
August 31, 2026
2 minutes
Industry Trends
The Industry Trends Report offers insight into how visitation has changed over time across a variety of industries and regions in the United States. Easily view foot traffic metrics and compare year-over-year changes for the industries and states that interest you.
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Year-over-Year 
Industry
Visits by State
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Article
Where Are Workers Returning to Office in 2024?
Hybrid work is here to stay, and many office buildings are below capacity, while others are thriving. We take a look at outperforming office buildings in New York, Chicago, San Francisco, and Dallas to find out what is driving foot traffic to these buildings. 
Ben Witten
May 2, 2024
5 minutes
Article
2024 Wins: Sweetgreen & First Watch on the Rise
Expansions are helping sweetgreen & First Watch receive more visits and expand their reach with new audiences.
Samuel Roche
May 1, 2024
3 minutes
Article
A Full-Service Turnaround: Bloomin’, Dine, and Texas Roadhouse
Q1 2024 visits data for leading chains like Texas Roadhouse, Applebee's, and Fleming Steakhouse shows that full-service restaurants traffic is recovering.
Lila Margalit
April 30, 2024
4 minutes
Article
Wendy’s and Denny’s: Breakfast and Late Night Dining Drives Success
Breakfast boosted visits at Denny's and Wendy's in Q1 2024.
Lila Margalit
April 29, 2024
3 minutes
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