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Articles

Bringing data and expert analysis to the stories shaping your industry
Article
Placer.ai August 2026 Mall Index: Open-Air Leads as Indoor Malls See Their Best YoY Growth of 2026
Mall traffic remained resilient in August, though performance diverged between closer-to-home centers and outlet destinations.
Lila Margalit
September 11, 2026
3 minutes
Article
The Local Tenant Advantage
Don Tepman
September 10, 2026
4 minutes
Article
A DNB Lesson: Why Warby Parker's Physical Stores Worked and Allbirds' Didn't
Maytal Cohen
September 9, 2026
4 minutes
Article
Kroger Extends Its Traffic Winning Streak in Q2 2026
Lila Margalit
September 8, 2026
3 minutes
Article
The For-Sale Sign Tracks Home Improvement’s Q2 Split
Ephraim Fruchter
September 3, 2026
3 minutes
Article
Chipotle's School Spirit BOGO Aces the Back-to-School Test
Lila Margalit
September 2, 2026
2 minutes
Article
Three Signs Golf Is Poised for More Growth Ahead
Lila Margalit
September 2, 2026
2 minutes
Article
PSL Day 2026 Gives Starbucks Its Biggest Tuesday of the Year
Lila Margalit
August 31, 2026
2 minutes
Industry Trends
The Industry Trends Report offers insight into how visitation has changed over time across a variety of industries and regions in the United States. Easily view foot traffic metrics and compare year-over-year changes for the industries and states that interest you.
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Year-over-Year 
Industry
Visits by State
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Article
Placer.ai Office Index: May 2024 Recap
With summer nearly upon us, we dove into the data to see how the return-to-office fared in May 2024. Did the post-pandemic visit recovery trajectory observed in April continue apace? And which major regional hub saw the most YoY visit growth? 
Lila Margalit
June 5, 2024
3 Min
Article
2024 Memorial Day Recap
With summer upon us, we dove into the data to explore Memorial Day foot traffic trends. How did people spend the long weekend? And how did major dining and retail categories fare on the holiday?
Lila Margalit
June 4, 2024
3 minutes
Article
Las Vegas: A Tourism and Migration Deep Dive
We dove into tourism and migration data for Las Vegas, NV to take a closer look at changing visitor and resident populations in the entertainment capital of the world.
Ezra Carmel
June 3, 2024
3 minutes
Article
Performing Arts: Takeaways from the California Presenters Conference and Spotlight on Arizona Venues
Caroline Wu
May 31, 2024
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