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Placer.ai White Paper Recap – July & August 2024
In July & August 2024, Placer.ai released multiple white papers. Read on for a taste of our findings from two of them: 2024 Hotel Visit Trends and Retail Giants in 2024: Walmart, Costco, and Target's Competitive Edge.
Domestic Migration and Population Growth: Strong Currents Off The Carolina Coast
Many Americans have relocated to states like Texas, Florida, Montana, and Maine in recent years. We checked in with another region of the country that’s become a domestic migration hotspot in recent years - South Carolina - to explore what’s attracting movers to the state.
The Civic Impact of Summer Events
Summer events and concerts are more than just entertainment - they can have a significant economic impact on local businesses. We took a closer look at the effect of major summer events, like Lollapalooza in Chicago and Governors Ball in New York, on foot traffic to local venues.
Five Below and Ollie’s Bargain Outlet: Consumers Still on the Hunt for Discounts
Discount and Dollar Stores as a whole had resounding success in Q2 2024. We dove into the data for Five Below and Ollie’s Bargain Outlet to take a closer look at what’s driving the recent foot traffic gains to these discount chains.
Macy’s & Bloomingdale’s: Into 2024 and Beyond
Department stores nationwide have been evolving to meet changing consumer wants and needs, and Macy’s & Bloomingdale’s are no exception. We took a closer look at visitation trends to both brands to see what might lie ahead for both.
Limited Time Only: The Trend Continues
Summer 2024 has seen fierce competition among fast food and dining chains, with many embracing limited-time offers to attract customers and drive visits. We dove into the visits for four brands – McDonald’s, Burger King, Taco Bell, and Smoothie King – to see how their offers are driving visits.
Beauty in 2024: Many Ways to Win
With Q3 2024 underway, we checked in with beauty chains Ulta Beauty and Sally Beauty Supply, owned by Sally Beauty Holdings, Inc. How did they fare in the first half of the year? And what are some of the factors driving their success?
