Marketing & Advertising

INSIDER
Report
3 Brands, 3 Retail Media PlaybooksWhat location intelligence reveals about consumer behavior and the retail media strategies of Kroger, Sam’s Club, and CVS.
Placer Research
October 26, 2026
Articles & Executive Insights

Article
Placer.ai White Paper Recap – January 2024In December 2023, Placer.ai released the white paper: The Retail Opportunity of Stadiums Below is a taste of our findings. To read more data-driven consumer research, visit our resource library.
Shira Petrack
February 1, 2024
3 minutes

Article
The Consumer Habits of College StudentsCollege students are a coveted retail segment, so today, we dove into the data on spending habits to see when they shop, what they like to buy, and how retailers can get their attention.
Lila Margalit
October 3, 2023
4 minutes
Reports
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INSIDER
Report
The 2026 Retail Consumer in Five ChartsFive charts reveal how consumers are engaging with retail in 2026 – and what retailers, CRE professionals, and advertisers can learn from their behavior.
Placer Research
August 26, 2026

INSIDER
Report
10 Top Brands to Watch in 2026Meet the ten retail and dining powerhouses, including H-E-B, Walmart, and Dave’s Hot Chicken, redefining success and winning consumer loyalty in 2026.
Placer Research
January 12, 2026

INSIDER
Report
Winning Holiday Shoppers in 2025: Key Insights for Advertisers and RetailersDive into the data to uncover the retail categories, audiences, and timing strategies poised to deliver high-impact campaigns this holiday season.
Placer Research
October 30, 2025
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INSIDER
Report
What is Driving Discretionary Spending in 2025? See which discretionary retail categories are gaining momentum by delivering value, accessible upgrades, and immersive experiences.
Placer Research
October 2, 2025





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