Malls
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INSIDER
Report
How Malls Can Win in 2026Dive into the latest traffic data to see how indoor malls, open-air centers, and outlets are performing this year – and the factors shaping success across formats.
Placer Research
April 2, 2026
Articles & Executive Insights

Article
JonasCon Brings Even More Experiential to American Dream American Dream hosted the first ever JonasCon on March 23rd, 2025. How did the event impact visitation trends, and what does the success of JonasCon mean for the future of malls? We dove into the data to find out.
Shira Petrack
April 1, 2025
4 minutes

Article
Walmart’s Mall Purchase: Towards a More Diversified Portfolio Walmart recently purchased a mall in Allegheny, PA. We took a look at the data - for this and other mall purchases - to see what may lie behind the move.
Caroline Wu
March 20, 2025
2 minutes

Article
Placer.ai Mall Index: February 2025With 2025 firmly underway, how are mall visits performing? We took a look at February's data to find out.
Shira Petrack
March 7, 2025
3 minutes

Article
Walmart Goes to the Mall: Insights From the Monroeville AcquisitionWalmart’s recent acquisition of the Pittsburgh, PA-area Monroeville Mall signals a new chapter for the retail giant. Why did Walmart choose this particular property, what makes it such an appealing prospect – and what might the company do with the space?
Lila Margalit
March 4, 2025
4 minutes

Article
Shopping Centers Provide Havens for Residents Affected by the LA FiresOur hearts go out to all those affected by the recent Los Angeles wildfires. Many Angelenos, in search of a sense of normalcy and diversion, have turned to a familiar and comforting place—the mall.
Caroline Wu
February 25, 2025
3 minutes

Article
Placer.ai January 2025 Mall Index: Visit Growth Across FormatsHow was the first month of the year for mall types across the country? We dove into the data to find out.
Shira Petrack
February 7, 2025
3 minutes

Article
Placer.ai Mall December 2024 Index: Recapping the Holiday Season Malls continued to display their resilience once again in 2024, with traffic to indoor malls, outlet malls, and open-air shopping centers remaining essentially on par with 2023 levels, suggesting a strong positioning ahead of 2025.
Shira Petrack
January 7, 2025
3 minutes

Article
2024 Retail Foot Traffic RecapWith 2024 firmly in the rearview mirror, we look back on the year’s retail foot traffic trends and what they may signal for 2025. Read on for a closer analysis of the retail categories and states that excelled at driving growth.
Ezra Carmel & Noam Maman
January 6, 2025
3 minutes
Reports
INSIDER
Report
Meet You at the Mall: Malls' Summer DrawWe dove into the data to see how malls have been performing in 2024 – and explore factors driving mall foot traffic during peak summer months
Placer Research
October 11, 2024
8 min read

INSIDER
Report
The Comeback of the Mall in 2024This report explores the state of malls in 2024 by analyzing trends driving mall traffic and seeing where consumer behavior is changing – and where it’s staying the same.
Placer Research
March 28, 2024
8 minutes




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