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Articles

Article
Super Saturday Data Reflects More Selective Holiday ShopperSuper Saturday 2025 drove major in-store traffic, but year-over-year softness in traditional gifting categories revealed a clear shift toward value, deal-seeking, and “treasure hunt” retail experiences.
Shira Petrack
Dec 26, 2025
4 minutes
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Article
RE(I)KEA: Setting Their Own Promotional CalendarREI and IKEA take different approaches to Black Friday. See how mission- and event-driven promotions impact foot traffic to the retailers throughout the year.
Ezra Carmel
Dec 24, 2025
3 minutes

Article
Bifurcation in Apparel: Thrift and Luxury Ahead of the HolidaysExplore how thrift stores and luxury apparel brands are faring in 2025’s holiday season.
Ezra Carmel
Dec 23, 2025
4 minutes

Article
Seasonal Foot Traffic Trends Tells a Tale of Two Types of Retail CorridorsExplore how visits to flagship-led and lifestyle-driven retail corridors vary in their seasonal foot traffic patterns.
Ezra Carmel
Dec 19, 2025
2 minutes
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Article
E-Commerce Strength Outpaces Manufacturing Weakness Going Into 2026Placer.ai analysis reveals a two-speed economy heading into 2026: E-commerce fulfillment traffic surged 6.6% in November, outpacing a 3.5% decline in manufacturing activity.
Shira Petrack
Dec 18, 2025
2 minutes
Reports

INSIDER
Report
Gen Z at the Mall: Shopping Habits, Visit Patterns, and Winning BrandsGen Z is going to the mall to shop, not just socialize. Discover what location analytics reveal about how young adults shop at malls - and which brands are winning their attention.
Placer Research
November 12, 2026
6 minutes

INSIDER
Report
3 Brands, 3 Retail Media PlaybooksWhat location intelligence reveals about consumer behavior and the retail media strategies of Kroger, Sam’s Club, and CVS.
Placer Research
October 26, 2026

INSIDER
Report
5 Markets to Watch in 2027Find out why Stockton, Phoenix, Boise, Nashville, and Ocala are Placer.ai’s markets to watch in 2027 – and what the foot traffic data reveals about each.
Placer Research
October 19, 2026
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