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Articles
Article
Starbucks Outdoes Bearista With Unicorn LaunchStarbucks' Unicorn Frappuccino returned for one weekend, driving visits up 44.3% and beating Bearista's launch.
Arielle Cizma
Aug 21, 2026
2 minutes
Article
Macy’s and Kohl’s Find Different Paths to Traffic Recovery in Q2 2026Both Macy's and Kohl's saw traffic improve in Q2 2026. Placer.ai data shows how their different store footprints shape each turnaround.
Ephraim Fruchter
Aug 20, 2026
4 minutes
Article
The Back-to-School Double Whammy: How Tax Holiday Timing Supercharged Retail VisitsPlacer.ai data: Retail visits rose up to 12.9% in states where the Aug. 7–9 tax holiday fell right before school started. See the data.
Lila Margalit
Aug 19, 2026
2 minutes
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Article
Ross Leads in Q2 2026 as Off-Price Growth Concentrates at the Value EndPlacer.ai visit data shows off-price outpacing traditional apparel in H1 2026, with growth concentrating at the value end of the segment.
Ephraim Fruchter
Aug 17, 2026
3 minutes
Article
What Q2 2026 Visit Trends Reveal About Superstores and Wholesale ClubsPlacer.ai data shows Q2 2026 visit growth at Walmart, Target, Costco, Sam's Club & BJ's – and what's driving each chain.
Lila Margalit
Aug 14, 2026
3 minutes
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Reports
INSIDER
Report
Crafting Targeted Promotions in 2025: A Regional PerspectiveDive into the data to see how consumer response to major promotional events – from Black Friday and the back-to-school shopping rush to brand-crafted LTOs – varies by market.
June 19, 2025
INSIDER
Report
Rethinking the Mall Anchor in 2025: A Visit-Focused Approach Discover how mall anchors are transforming in 2025 – and how a foot-traffic-focused approach to choosing key tenants can drive visits and shopper engagement.
May 29, 2025
8 minutes
INSIDER
Report
Grocery in 2025: Visitation Trends and Consumer BehaviorDive into the data to see the trends shaping the grocery space in 2025 and uncover actionable insights for strategic decision-making in the competitive food-at-home market.
May 15, 2025
8 minutes
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