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Articles
Article
Steady Hands: Home Improvement Traffic Holds in Q2 2026
Foot traffic to The Home Depot and Lowe's held close to last year's levels in Q2 2026, with both overall and same-store visits diverging less than a percentage point from Q2 2025. The quarter moderates from a stronger Q1 but extends the stabilization that began in Q3 2025 — suggesting the category's recovery has paused rather than reversed. Monthly data shows year-over-year growth at both chains slowing sharply in March, likely reflecting rising gas prices that squeezed household budgets and pushed shoppers to delay larger purchases. Lowe's saw an April traffic lift from its spring sale and an easier year-ago comparison. Placer.ai examines what the numbers reveal about home improvement demand, why deferred maintenance may be accumulating, and what could drive a return to growth in the second half of 2026.
Ephraim Fruchter
Aug 13, 2026
2 minutes
Article
July 2026 Placer.ai Office Index: Steady in the Summer Heat
Placer.ai's July 2026 Office Index: office visits stayed near post-pandemic highs, 23.6% below 2019, with Miami the most recovered market.
Lila Margalit
Aug 12, 2026
3 minutes
Article
July 2026 Retail and Dining Index: Retail Keeps Its Edge
Retail visits rose 1.7% YoY in July 2026 while dining dipped 1.6% – but the gap is narrowing, with fast-casual still growing and full-service turning positive.
Lila Margalit
Aug 11, 2026
3 minutes
Article
What Spider-Man's Opening Says About the Future of Moviegoing
Spider-Man: Brand New Day shows that today's biggest box office hits require more than star power – they need scarcity, momentum, and strong word of mouth.
Shira Petrack
Aug 7, 2026
1 minute
Article
Value Formats & the Sun Belt Lead Going Into Back-to-School 2026
H1 2026 retail visitation points to a healthy back-to-school season, but department stores and northern markets may lag value formats and the South and West.
Shira Petrack
Aug 6, 2026
2 minutes
Reports
INSIDER
4 Opportunities the World Cup Will Unlock for Retail, Dining, and Stadiums
AI-powered location insights from major events reveal how the 2026 World Cup will shape audiences and consumer behavior nationwide. 
April 16, 2026
INSIDER
Report
How Malls Can Win in 2026
Dive into the latest traffic data to see how indoor malls, open-air centers, and outlets are performing this year – and the factors shaping success across formats.
Placer Research
April 2, 2026
INSIDER
Report
2026 CRE Outlook
Read the report to find out which markets are gaining ground in office recovery, where retail traffic is strongest, and how population shifts are reshaping demand.
March 19, 2026
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