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Articles

Article
The Commuters Shaping Downtown ColumbusDowntown Columbus continues to anchor the metro’s economy, attracting a diverse mix of commuters that power its growing workforce.
Ezra Carmel
Jan 23, 2026
3 minutes

Article
Chipotle’s Growth Is No Longer Just About New RestaurantsChipotle’s visit growth in 2025 was driven by expansion, but late-year data shows early signs of same-restaurant stabilization and faster pickup-driven visits gaining share.
Lila Margalit
Jan 22, 2026
3 minutes

Article
What Other QSR Brands Can Learn From McDonald’s Loyalty StrategyMcDonald’s ended 2025 with renewed visit momentum, driven in part by higher-frequency diners and its loyalty strategy. See what other QSR brands can learn about driving incremental growth through customer frequency.
Shira Petrack
Jan 21, 2026
3 minutes

Article
Opportunity vs. Operational Reality in Dollar Tree's 99 Cents Only AcquisitionDollar Tree’s 99 Cents Only lease acquisition reveals a smart real estate land grab complicated by cannibalization – but with long-term upside from a more affluent shopper base.
Shira Petrack
Jan 20, 2026
3 minutes
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Article
Which Gym Is Right For You in 2026?Using AI-powered location analytics, we reveal which gyms are less crowded at peak times, skew younger or older, and attract the most singles.
Ezra Carmel
Jan 16, 2026
4 minutes

Article
Placer.ai Overall Retail, E-Commerce Distribution, Industrial Manufacturing Index, December 2025Brick-and-mortar retail closed 2025 strong, with rising foot traffic across stores, logistics hubs, and a stabilizing manufacturing sector.
Shira Petrack
Jan 15, 2026
2 minutes
Reports

INSIDER
The Comeback of the Mall in 2024This report explores the state of malls in 2024 by analyzing trends driving mall traffic and seeing where consumer behavior is changing – and where it’s staying the same.
March 28, 2024
8 minutes

INSIDER
Meeting 2024’s ConsumerDive into the location intelligence data to find out how the retail landscape has shifted over the past five years and understand what characterizes consumers in 2024.
March 14, 2024
11 minutes

INSIDER
Report
The Return to OfficeDive into the data to uncover the state of office recovery in major cities nationwide – and see how the in-office workforce has evolved since COVID.
March 7, 2024
9 minutes
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