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Articles
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Article
McDonald’s LTOs Deliver Traffic Lift Ahead of the McValue 2.0 LaunchMcDonald’s (MCD) sees modest traffic gains from Shamrock Shake and Big Arch LTOs, highlighting the growing importance of value-driven strategies like McValue 2.0.
Shira Petrack
Mar 20, 2026
3 minutes
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Article
What’s Next for Retail in 2026: An Industry PerspectiveNearly 500 retail leaders weigh in on 2026 trends, from AI and e-commerce to store traffic, sector outlooks, and the future of physical retail.
Ethan Chernofsky
Mar 19, 2026
10 minutes
Article
Swig’s Rapid Growth Draws Long Lines and Broader AudiencesSwig visits have more than doubled since 2023 as rapid expansion fuels growth. Data highlights rising summer seasonality and broader audience reach.
Lila Margalit
Mar 18, 2026
4 minutes
Article
Hybrid Work Has Reshaped Downtown Retail TrafficRetail corridor visits remain below 2019 levels as hybrid work continues to suppress weekday office-driven traffic.
Shira Petrack
Mar 17, 2026
5 minutes
Guest Contributor
How Austin Uses Data to Promote Visitation Amid Climate and Construction ChallengesAmid construction, climate pressure, and shifting travel patterns, Austin is using data to drive downtown visitation, align stakeholders, and fuel resilient growth.
Davon Barbour
Mar 16, 2026
5 minutes
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Article
Placer.ai February 2026 Office Index: Another Weather-Tested Step Forward for RTOFebruary 2026 marked the strongest in-office February since COVID, as office visits rose year over year despite major Northeast snowstorms.
Lila Margalit
Mar 13, 2026
2 Minutes
Reports
INSIDER
Q4 2023 Quarterly IndexFind out how the Fitness, Beauty & Self Care, Discount & Dollar Stores, Superstores, Grocery Stores, and Dining categories fared during last year’s all-important holiday shopping season.
February 15, 2024
6 minutes
INSIDER
10 Top Brands to Watch in 2024This report analyzes the latest location intelligence data to identify ten brands poised to succeed in 2024.
February 8, 2024
INSIDER
The Retail Opportunity of StadiumsDive into the location intelligence to understand the significant retail and dining opportunities in and around major stadiums – both during games and in the off-season.
January 11, 2024
7 minutes
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