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Articles
Article
A New Blueprint: Best Buy's Visits Turn PositivePlacer.ai data shows Best Buy visits rose 2.2% YoY in Q2 2026 – its first positive quarter in four years – with growth across 43 states.
Ephraim Fruchter
Aug 27, 2026
3 minutes
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Article
What Pokémon Just Taught Us About Krispy Kreme's Promotion PlaybookKrispy Kreme's Pokémon Collection drove a 45.7% visit lift with no freebie attached. See how for-purchase LTOs compare to giveaway days.
Lila Margalit
Aug 26, 2026
2 minutes
Article
Beauty Traffic Defies a Tough Consumer EnvironmentPlacer.ai data shows Ulta Beauty visits up 3.5% YoY in Q2 2026, while Bath & Body Works held steady – underscoring the resilience of beauty traffic.
Lila Margalit
Aug 26, 2026
2 minutes
Article
Dollar General vs. Dollar Tree: Two Ways to Win at Value in 2026Placer.ai data shows Dollar Tree passing Dollar General in July 2026 visit growth, even as both chains continue to thrive.
Lila Margalit
Aug 25, 2026
2 minutes
Article
Five Below Keeps the Crowds Coming in Q2 2026Five Below traffic remains strong as Pokémon cards and other emerging trends help keep visits growing by double digits in 2026.
Lila Margalit
Aug 24, 2026
2 minutes
Article
Starbucks Outdoes Bearista With Unicorn LaunchStarbucks' Unicorn Frappuccino returned for one weekend, driving visits up 44.3% and beating Bearista's launch.
Arielle Cizma
Aug 21, 2026
2 minutes
Reports
INSIDER
Report
Meet You at the Mall: Malls' Summer DrawWe dove into the data to see how malls have been performing in 2024 – and explore factors driving mall foot traffic during peak summer months
October 11, 2024
8 min read
INSIDER
Report
Hudson Yards: The On-Site Workforce of Manhattan's New HubDive into the data to explore shifting work patterns among Manhattan’s on-site employees and examine emerging trends in the fast-growing Hudson Yards neighborhood.
October 8, 2024
4 minutes
INSIDER
Pricing Strategies Driving Restaurant Visits in 2024Dive into the data to explore the state of the restaurant industry in 2024 and see how leading chains are navigating the challenges posed by rising prices.
September 26, 2024
7 minutes
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