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Articles
Article
PSL Day 2026 Gives Starbucks Its Biggest Tuesday of the Year
Starbucks PSL Day 2026 visits rose 25.7% above the daily average and 6.7% over 2025. See what the foot traffic data reveals.
Lila Margalit
Aug 31, 2026
2 minutes
Article
A New Blueprint: Best Buy's Visits Turn Positive
Placer.ai data shows Best Buy visits rose 2.2% YoY in Q2 2026 – its first positive quarter in four years – with growth across 43 states.
Ephraim Fruchter
Aug 27, 2026
3 minutes
Article
What Pokémon Just Taught Us About Krispy Kreme's Promotion Playbook
Krispy Kreme's Pokémon Collection drove a 45.7% visit lift with no freebie attached. See how for-purchase LTOs compare to giveaway days.
Lila Margalit
Aug 26, 2026
2 minutes
Article
Beauty Traffic Defies a Tough Consumer Environment
Placer.ai data shows Ulta Beauty visits up 3.5% YoY in Q2 2026, while Bath & Body Works held steady – underscoring the resilience of beauty traffic.
Lila Margalit
Aug 26, 2026
2 minutes
Article
Dollar General vs. Dollar Tree: Two Ways to Win at Value in 2026
Placer.ai data shows Dollar Tree passing Dollar General in July 2026 visit growth, even as both chains continue to thrive.
Lila Margalit
Aug 25, 2026
2 minutes
Article
Five Below Keeps the Crowds Coming in Q2 2026
Five Below traffic remains strong as Pokémon cards and other emerging trends help keep visits growing by double digits in 2026.
Lila Margalit
Aug 24, 2026
2 minutes
Reports
INSIDER
Report
5 Markets to Watch in 2027
Find out why Stockton, Phoenix, Boise, Nashville, and Ocala are Placer.ai’s markets to watch in 2027 – and what the foot traffic data reveals about each.
Placer Research
October 19, 2026
INSIDER
Report
The New Tenant Mix Playbook
Read the report to uncover how shopping center visit patterns are changing – and what strategies landlords can use to build a tenant mix that drives frequency, dwell time, and growth.
August 31, 2026
11 minutes
INSIDER
Report
7 World Cup Lessons for Retail, Dining & Real Estate
Explore how the 2026 World Cup reshaped retail and dining traffic across U.S. host markets – and how location, event relevance, and activations determined where the biggest gains emerged.
Placer Research & Colliers
August 28, 2026
11 minutes
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