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Articles
Article
PSL Day 2026 Gives Starbucks Its Biggest Tuesday of the YearStarbucks PSL Day 2026 visits rose 25.7% above the daily average and 6.7% over 2025. See what the foot traffic data reveals.
Lila Margalit
Aug 31, 2026
2 minutes
Article
A New Blueprint: Best Buy's Visits Turn PositivePlacer.ai data shows Best Buy visits rose 2.2% YoY in Q2 2026 – its first positive quarter in four years – with growth across 43 states.
Ephraim Fruchter
Aug 27, 2026
3 minutes
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Article
What Pokémon Just Taught Us About Krispy Kreme's Promotion PlaybookKrispy Kreme's Pokémon Collection drove a 45.7% visit lift with no freebie attached. See how for-purchase LTOs compare to giveaway days.
Lila Margalit
Aug 26, 2026
2 minutes
Article
Beauty Traffic Defies a Tough Consumer EnvironmentPlacer.ai data shows Ulta Beauty visits up 3.5% YoY in Q2 2026, while Bath & Body Works held steady – underscoring the resilience of beauty traffic.
Lila Margalit
Aug 26, 2026
2 minutes
Article
Dollar General vs. Dollar Tree: Two Ways to Win at Value in 2026Placer.ai data shows Dollar Tree passing Dollar General in July 2026 visit growth, even as both chains continue to thrive.
Lila Margalit
Aug 25, 2026
2 minutes
Article
Five Below Keeps the Crowds Coming in Q2 2026Five Below traffic remains strong as Pokémon cards and other emerging trends help keep visits growing by double digits in 2026.
Lila Margalit
Aug 24, 2026
2 minutes
Reports
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INSIDER
Report
What is Driving Discretionary Spending in 2025? See which discretionary retail categories are gaining momentum by delivering value, accessible upgrades, and immersive experiences.
October 2, 2025
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INSIDER
Report
3 Trends Shaping the Grocery Sector Right NowDiscover the 2025 grocery sector trends driving growth across value, fresh, traditional, and ethnic formats. Learn how shifting consumer behavior, bifurcated spending, and short-trip missions are reshaping retail competition.
Placer Research
September 22, 2025
INSIDER
Report
Emerging Trends for CRE in 2025This Placer Snapshot examines the evolution of key industries impacting commercial real estate. We explore the shifting dynamics of office visits, the recovery of shopping centers, and population growth patterns across the United States in 2025.
August 28, 2025
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