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Articles
Article
America’s Busiest National Parks Draw from Far and Wide – Each in Its Own WayTop national parks, summer 2026: the Smokies drew Eastern visitors, Yellowstone long trips, and Yosemite high-income Californians.
Ephraim Fruchter
Oct 9, 2026
4 minutes
Article
What’s Ahead for Holiday Shopping in 2026Big-ticket holiday shopping is starting earlier, while bookstores, off-price, and crafts led summer 2026 visit growth.
R.J. Hottovy & Elizabeth Lafontaine
Oct 8, 2026
3 minutes
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Article
Placer.ai September 2026 Mall Index: Labor Day Boosts VisitsMall visits rose YoY across all formats in September 2026: open-air up 5.6%, indoor 5.5%, outlets 4.1%, with a Labor Day calendar boost.
Lila Margalit
Oct 6, 2026
2 minutes
Article
Wait… It’s National What Day?National Cheeseburger Day: Five Guys' BOGO lifted visits 64.1% for its busiest day in a year. Chick-fil-A and Tropical Smoothie also won.
Lila Margalit
Oct 5, 2026
2 minutes
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Article
C-Stores Serve Up Growth Amid Pain at the PumpC-store visits in 2026: chains with the biggest lunch shares, like Buc-ee's and Wawa, grew YoY as high gas prices weighed on fuel trips.
Lila Margalit
Oct 1, 2026
3 minutes
Article
H-E-B Outpaces a Resilient Grocery CategoryH-E-B visits rose 6.0% YoY in Jan-Aug 2026 vs. 0.9% for grocery, fueled by new stores, longer trips, and more frequent shoppers.
Ephraim Fruchter and Lila Margalit
Sep 30, 2026
2 minutes
Reports
INSIDER
Report
The Return to OfficeDive into the data to uncover the state of office recovery in major cities nationwide – and see how the in-office workforce has evolved since COVID.
March 7, 2024
9 minutes
INSIDER
Q4 2023 Quarterly IndexFind out how the Fitness, Beauty & Self Care, Discount & Dollar Stores, Superstores, Grocery Stores, and Dining categories fared during last year’s all-important holiday shopping season.
February 15, 2024
6 minutes
INSIDER
10 Top Brands to Watch in 2024This report analyzes the latest location intelligence data to identify ten brands poised to succeed in 2024.
February 8, 2024
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