Tractor Supply’s expanding footprint and rural-focused site strategy are driving incremental foot traffic and unlocking white space in underserved markets.

Q4 2025 Traffic trends across EAT, DIN & TXRH reveal diverging strategies, with value positioning and fleet optimization outperforming expansion-led growth.

Downtown Columbus continues to anchor the metro’s economy, attracting a diverse mix of commuters that power its growing workforce.

Chipotle’s visit growth in 2025 was driven by expansion, but late-year data shows early signs of same-restaurant stabilization and faster pickup-driven visits gaining share.

McDonald’s ended 2025 with renewed visit momentum, driven in part by higher-frequency diners and its loyalty strategy. See what other QSR brands can learn about driving incremental growth through customer frequency.

Dollar Tree’s 99 Cents Only lease acquisition reveals a smart real estate land grab complicated by cannibalization – but with long-term upside from a more affluent shopper base.