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Articles
Article
PSL Day 2026 Gives Starbucks Its Biggest Tuesday of the Year
Starbucks PSL Day 2026 visits rose 25.7% above the daily average and 6.7% over 2025. See what the foot traffic data reveals.
Lila Margalit
Aug 31, 2026
2 minutes
Article
A New Blueprint: Best Buy's Visits Turn Positive
Placer.ai data shows Best Buy visits rose 2.2% YoY in Q2 2026 – its first positive quarter in four years – with growth across 43 states.
Ephraim Fruchter
Aug 27, 2026
3 minutes
Article
What Pokémon Just Taught Us About Krispy Kreme's Promotion Playbook
Krispy Kreme's Pokémon Collection drove a 45.7% visit lift with no freebie attached. See how for-purchase LTOs compare to giveaway days.
Lila Margalit
Aug 26, 2026
2 minutes
Article
Beauty Traffic Defies a Tough Consumer Environment
Placer.ai data shows Ulta Beauty visits up 3.5% YoY in Q2 2026, while Bath & Body Works held steady – underscoring the resilience of beauty traffic.
Lila Margalit
Aug 26, 2026
2 minutes
Article
Dollar General vs. Dollar Tree: Two Ways to Win at Value in 2026
Placer.ai data shows Dollar Tree passing Dollar General in July 2026 visit growth, even as both chains continue to thrive.
Lila Margalit
Aug 25, 2026
2 minutes
Article
Five Below Keeps the Crowds Coming in Q2 2026
Five Below traffic remains strong as Pokémon cards and other emerging trends help keep visits growing by double digits in 2026.
Lila Margalit
Aug 24, 2026
2 minutes
Reports
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2024 Hotel Visit Trends
Despite inflation and other headwinds, the hotel industry presents significant growth opportunities across tiers, regions, and audience segments.
August 1, 2024
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Domestic Tourism Trends in NYC and LA
Dive into the data to explore evolving domestic tourism trends in New York City and Los Angeles – two of the nation's prime travel destinations.
July 25, 2024
6 minutes
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Q2 2024 – Retail & Restaurant Review
Discover how discount and dollar stores, grocery chains, fitness clubs, superstores, home improvement and furnishing chains, and restaurants fared in Q2 2024.
July 18, 2024
6 minutes
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