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Articles

Article
Warby Parker's Store-First Strategy is Paying Off Q2 2026 visitation data suggests Warby Parker's physical expansion is driving incremental demand while increasing customer engagement.
Shira Petrack
Aug 5, 2026
2 minutes

Article
Shake Shack's Growth Story Still Looks StrongQ2 2026 visitation and loyalty trends suggest Shake Shack's demand remains healthy as the company expands and navigates higher beef costs.
Shira Petrack
Aug 4, 2026
1 minute

Article
Can The Odyssey Keep IMAX 70mm Theaters Packed All Summer?Christopher Nolan’s The Odyssey sent IMAX 70mm visits 60.5% above baseline, showing how premium formats turn films into destinations.
Lila Margalit
Aug 3, 2026
3 minutes

Article
What Really Separated Full-Service Dining's Winners in Q2 2026?In Q2 2026, Brinker visits rose 3.2% YoY while Dine Brands fell 4.2%. Placer.ai data shows why brand execution – not just segment positioning – separated the full-service dining winners.
Lila Margalit
Jul 31, 2026
4 minutes

Article
Why RBI Weathered Q2 2026 Better Than Most QSR ChainsFoot traffic data shows how Burger King's turnaround, Firehouse Subs' growth, and Popeyes' June rebound helped RBI outperform QSR chains in Q2 2026.
Lila Margalit
Jul 30, 2026
3 minutes

Article
Yum! Brands Stayed Ahead as Its Growth Engine Cooled in Q2 2026Placer.ai data shows Yum! Brands outpaced the QSR category in Q2 2026, as Pizza Hut led per-location growth and Taco Bell lapped a strong 2025.
Lila Margalit
Jul 29, 2026
4 minutes
Reports

INSIDER
Report
The Local Economic Impact of Major Sports Events: Insights from the Copa América in Atlanta, GADive into the location intelligence analysis of the Copa América Games in Atlanta, GA, to find out how major sporting events impact local economies in general and the hospitality segment in particular.
January 2, 2025
6 minutes
INSIDER
Report
2024 Migration Trends: The Continued Draw of Mountain StatesFind out how affordable living, economic opportunities, and lifestyle appeal are transforming Idaho, Nevada, and Wyoming into top relocation destinations.
December 2, 2024
7 minutes
INSIDER
Retail Trends to Watch in 2025Which retail trends are poised to dominate in 2025? We take a look at the location intelligence to uncover shifts poised to shape the retail landscape in the coming year.
Ethan Chernofsky, R.J. Hottovy, Caroline Wu, Elizabeth Lafontaine
November 18, 2024
12 minutes
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