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Articles
Article
Why Chipotle’s 2025 Outlook Looks Conservative
Chipotle's conservative 2025 sales forecast may be surpassed due to successful menu innovations, continued expansion into high-performing smaller markets, and the efficiency gains from expanding Chipotlane locations.
R.J. Hottovy
Mar 10, 2025
4 minutes
Article
Allbirds: Flying Towards New Opportunities
Find out how Allbird's rightsizing has impacted its foot traffic.
Bracha Arnold
Mar 10, 2025
2 minutes
Article
Placer.ai Mall Index: February 2025
Find out how malls performed in February 2025.
Shira Petrack
Mar 7, 2025
3 minutes
Article
Beauty Retail: Changes, and Challenges Ahead
Find out how Ulta and other beauty retailers are faring in a challenging retail environment.
Elizabeth Lafontaine
Mar 6, 2025
4 minutes
Article
Who Attends the Super Bowl and the Daytona 500?
Find out how audiences differ at two of the biggest sporting events of the year, the Super Bowl and the Daytona 500.
Ezra Carmel
Mar 6, 2025
3 mintues
Article
The $1B Question: Why Dave’s Hot Chicken Is a QSR Powerhouse
Find out what is behind Dave's Hot Chicken's massive success.
R.J. Hottovy
Mar 5, 2025
1 minute
Reports
INSIDER
Report
10 Top Brands to Watch in 2025
Dive into Placer’s list of 10 top brands – and three potential surprises – for 2025, and find out what the data says about these brands’ growth accelerators.
January 16, 2025
14 minutes
INSIDER
Report
2024 Holiday Lessons: Paving the Way for 2025 
Dive into the 2024 holiday season retail and dining foot traffic data to uncover valuable insights for holiday success in 2025.
January 9, 2025
9 minutes
INSIDER
Report
The Local Economic Impact of Major Sports Events: Insights from the Copa América in Atlanta, GA
Dive into the location intelligence analysis of the Copa América Games in Atlanta, GA, to find out how major sporting events impact local economies in general and the hospitality segment in particular.
January 2, 2025
6 minutes
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