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Articles
Article
Target's Back to School Comeback Window 
Discover how Target plans a back-to-school comeback. Explore visit trends, seasonal loyalty, and strategies to engage diverse shoppers for renewed growth.
Shira Petrack
Jun 24, 2025
3 minutes
Article
Stanford Stadium: The Coldplay Effect
Discover how Coldplay's landmark concert transformed Stanford Stadium, driving massive visits and revealing live music's commercial power
Caroline Wu
Jun 23, 2025
3 minutes
Article
What Lies Behind Nike's Return to a Multi-Channel Strategy?
See how Nike's shift towards a more multi-channel distribution approach has impacted the chain's visitation patterns.
Shira Petrack
Jun 19, 2025
2.5 minutes
Article
Capturing Diners With Creative Offers: LTO Home Runs in 2025
Discover how restaurant LTOs drive traffic. Explore Chipotle's hockey BOGO, IHOP's charity pancakes, and Jack in the Box's T-Pain collab boosting visits.
Lila Margalit
Jun 18, 2025
3 minutes
Article
How Did the "Yes, JCPenney" Campaign Impact In-Store Traffic? 
Discover how JCPenney's 'Yes, JCPenney' campaign drives a comeback. Explore visit growth, market success, and resonance with single shoppers in 2025.
Shira Petrack
Jun 17, 2025
3 minutes
Article
Luxury Apparel’s Recent Strength
Discover how luxury apparel navigates 2025's challenges. Explore visit growth driven by affluent suburban consumers and the impact of tariff concerns.
Bracha Arnold
Jun 16, 2025
2 minutes
Reports
INSIDER
Retail Trends to Watch in 2025
Which retail trends are poised to dominate in 2025? We take a look at the location intelligence to uncover shifts poised to shape the retail landscape in the coming year.
Ethan Chernofsky, R.J. Hottovy, Caroline Wu, Elizabeth Lafontaine
November 18, 2024
12 minutes
INSIDER
Specialty and Value Chains Transform Grocery in 2024
Specialty and value grocery chains have emerged as top performers in Q3 2024. What insights can location analytics provide about this trend? We dove into the data to find out.
November 7, 2024
8 minutes
INSIDER
Report
Meet You at the Mall: Malls' Summer Draw
We dove into the data to see how malls have been performing in 2024 – and explore factors driving mall foot traffic during peak summer months
October 11, 2024
8 min read
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