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Articles
Article
7 Brew's Rapid Rise 
Backed by major capital and rapid expansion, 7 Brew is emerging as a powerful challenger in the drive-thru coffee sector.
Shira Petrack
Dec 31, 2025
2 minutes
Article
Value, Bifurcation, and Self-Gifting During the 2025 Holiday Season
Holiday 2025 saw broad retail and dining traffic gains amid economic pressure, with bifurcated spending favoring value, select luxury, and self-gifting categories.
Shira Petrack
Dec 30, 2025
4 minutes
Article
Dutch Bros Sets Its Sights on the Breakfast Rush
Dutch Bros is eyeing the morning daypart to boost same-store visits. See how the coffee chain's focus on food and protein coffee aims to capture new growth.
Ezra Carmel
Dec 29, 2025
3 minutes
Article
Super Saturday Data Reflects More Selective Holiday Shopper
Super Saturday 2025 drove major in-store traffic, but year-over-year softness in traditional gifting categories revealed a clear shift toward value, deal-seeking, and “treasure hunt” retail experiences.
Shira Petrack
Dec 26, 2025
4 minutes
Article
RE(I)KEA: Setting Their Own Promotional Calendar
REI and IKEA take different approaches to Black Friday. See how mission- and event-driven promotions impact foot traffic to the retailers throughout the year.
Ezra Carmel
Dec 24, 2025
3 minutes
Article
Bifurcation in Apparel: Thrift and Luxury Ahead of the Holidays
Explore how thrift stores and luxury apparel brands are faring in 2025’s holiday season.
Ezra Carmel
Dec 23, 2025
4 minutes
Reports
INSIDER
Report
10 Top Brands to Watch in 2025
Dive into Placer’s list of 10 top brands – and three potential surprises – for 2025, and find out what the data says about these brands’ growth accelerators.
January 16, 2025
14 minutes
INSIDER
Report
2024 Holiday Lessons: Paving the Way for 2025 
Dive into the 2024 holiday season retail and dining foot traffic data to uncover valuable insights for holiday success in 2025.
January 9, 2025
9 minutes
INSIDER
Report
The Local Economic Impact of Major Sports Events: Insights from the Copa América in Atlanta, GA
Dive into the location intelligence analysis of the Copa América Games in Atlanta, GA, to find out how major sporting events impact local economies in general and the hospitality segment in particular.
January 2, 2025
6 minutes
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