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Articles
Article
Placer.ai April 2026 Mall Index: Back to Growth 
April 2026 mall data shows rising foot traffic and shorter visit durations, highlighting an increase in mission-driven trips alongside strong demand for experiential shopping.
Shira Petrack
May 8, 2026
2 minutes
Article
Home Improvement's Long Winter May Be Thawing
After several quarters of visit declines, Home Depot and Lowe's are both posting positive foot traffic growth heading into spring 2026. Placer.ai's latest data explores what's driving the recovery.
Lila Margalit
May 7, 2026
3 minutes
Article
In-Person Entertainment Audiences in Dallas and LA – Market Trends and Venue-Level Nuance
A data-driven look at Dallas and Los Angeles reveals audience segments across stadiums, arenas, and experiential entertainment formats.
Ezra Carmel
May 6, 2026
4 minutes
Article
The Reinvention of the Breakfast-First Restaurant Category
First Watch is pulling ahead in the breakfast category with strong visit growth, scalable expansion, and a premium customer base – outpacing legacy diners and redefining daytime dining.
R.J. Hottovy
May 5, 2026
4 minutes
Guest Contributor
Inside New Orleans’ Event-Driven Economy 
New Orleans leverages events like Mardi Gras to drive tourism and economic activity, with data playing a key role in managing crowds and optimizing large-scale events.
Jeremy Cooker
May 1, 2026
4 minutes
Reports
INSIDER
Report
10 Top Brands to Watch in 2025
Dive into Placer’s list of 10 top brands – and three potential surprises – for 2025, and find out what the data says about these brands’ growth accelerators.
January 16, 2025
14 minutes
INSIDER
Report
2024 Holiday Lessons: Paving the Way for 2025 
Dive into the 2024 holiday season retail and dining foot traffic data to uncover valuable insights for holiday success in 2025.
January 9, 2025
9 minutes
INSIDER
Report
The Local Economic Impact of Major Sports Events: Insights from the Copa América in Atlanta, GA
Dive into the location intelligence analysis of the Copa América Games in Atlanta, GA, to find out how major sporting events impact local economies in general and the hospitality segment in particular.
January 2, 2025
6 minutes
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