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Articles
Article
What Are the Fast-Growing QSR Categories in 2025?
Coffee, chicken, and Mexican-inspired chains stand out as 2025’s QSR growth leaders, though August softness signals the need for strategic discipline.
Bracha Arnold
Sep 9, 2025
3 minutes
Article
Placer.ai August 2025 Mall Index: Is Consumer Caution Weighing on Mall Performance? 
August 2025 Mall Index: Consumer caution slows traffic, shorter visits emerge, holiday season key to momentum.
Shira Petrack
Sep 8, 2025
4 minutes
Article
Subscriptions Drive Eatertainment Visits for Topgolf, Dave & Buster’s, and Chuck E. Cheese 
Eatertainment chains like Chuck E. Cheese, Topgolf (MODG), and Dave & Buster’s (PLAY) are turning to subscriptions in 2025 to boost traffic and loyalty.
Lila Margalit
Sep 4, 2025
4 minutes
Article
Has Starbucks' Pumpkin Spice Latte Retained Its Appeal in 2025? 
Starbucks’ Pumpkin Spice Latte drives nationwide traffic in 2025, cementing its role as a cultural and financial powerhouse.
Shira Petrack
Sep 4, 2025
3 minutes
Article
Thrift Store Visit Growth Outpaces Apparel as Tariffs Loom
Thrift store foot traffic has been on an upward trajectory since COVID – outpacing the wider apparel space. Discover how sustainability, savings, and in-person appeal fuel secondhand’s boom.
Lila Margalit
Sep 3, 2025
3 minutes
Article
America’s Parks Are Calling: Later, Longer, Busier
America’s local parks are busier and changing. Discover how visits are shifting – including seasonal patterns, visitor behavior and demographics.
Maytal Cohen
Sep 2, 2025
4 minutes
Reports
INSIDER
Report
The Return to Office: Recovery Still Underway
Dive into the data to explore the state of office recovery in 2024 and see how evolving office visit patterns are impacting ground transportation hubs, fast-casual dining, and more.
January 31, 2025
8 minutes
INSIDER
Report
Quarterly Retail Review: Q4 2024
See how major retail categories fared during the all-important fourth quarter of 2024.
January 20, 2025
INSIDER
Report
10 Top Brands to Watch in 2025
Dive into Placer’s list of 10 top brands – and three potential surprises – for 2025, and find out what the data says about these brands’ growth accelerators.
January 16, 2025
14 minutes
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