Guest Contributors

Foot traffic to major warehouse clubs and superstores rose in fall 2025 as Costco, BJ’s, and Sam’s Club continued to thrive in a value-conscious environment, while early holiday promotions drove visits to Walmart and Target.

As the home improvement sector adjusts to changing consumer behavior, Lowe’s and The Home Depot show growing potential with Gen Z. Location analytics reveals how both brands are positioning for the next phase of growth in 2025.

Foot traffic to off-price giants TJX, Burlington, and Ross is growing as budget-conscious consumers flock to value and discovery-driven shopping. With traffic surging across banners, these retailers are well-positioned for a standout holiday season.

Technology is taking retail full circle, reviving old models like the milkman and general store. Dive into the data to see how innovations in retail apply new tools to old habits, bringing the industry back to basics with authenticity and a hyper-local focus.

Thanksgiving week brings the busiest grocery shopping day of the year, with visits peaking on Turkey Wednesday. Traditional supermarkets lead the rush, while other formats see distinct seasonal trends. 

Mall traffic surged in October 2025 – likely driven by early holiday shopping – with visits jumping YoY and MoM across all mall formats.

Starbucks’ $29.95 Bearista glass drove a 37.8% visit surge – nearly matching Red Cup Day’s free-cup frenzy. The viral launch proved that creativity, emotion, and scarcity can spark major traffic, showing consumers will still splurge on products that feel special.

As the 2025 holiday season nears, retailers like Framebridge, Best Buy, and ALDI are gaining momentum through expansion, innovation, and value-driven strategies. Foot traffic data reveals how these brands are connecting with shoppers and setting the tone for a strong end-of-year retail performance.