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The Forces Shaping Consumer Traffic in 2026

Explore how higher gas prices, the search for value, and nostalgia-driven demand shaped consumer traffic and behavior in H1 2026.

The Forces Shaping Consumer Traffic in 2026

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Analyze and compare chain performance and track industry trends over time

Industry Trends

Gain insights into foot traffic changes for entire industries across multiple geographies

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Analyze foot traffic trends and view visitor metrics for any property over the last month

Return to Office

Analyze changes in employee office visits in cities across the US post-COVID

Track the performance of leading retail and dining brands across the U.S.

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Explore migration patterns and population changes across regions

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Articles

Fitness: A Strong Start to 2024

Find out how fitness chains like Planet Fitness, 24 Hour Fitness, and Crunch Fitness are performing into the new year.

Lila Margalit

Feb 21, 2024

4 minutes

Dutch Bros. Continues To Percolate Visits

How did Dutch Bros. perform over 2023? We check in here.

Bracha Arnold

Feb 20, 2024

2 minutes

Super Bowl 2024: Placer.ai’s Postgame Foot Traffic Analysis

Where did Super Bowl fans head to after the game? We take a look here.

Ezra Carmel

Feb 19, 2024

3 minutes

Happy Lunar New Year Part 2: Vietnamese, Korean, and Pan-Asian Malls

Caroline Wu

Feb 16, 2024

Hats Off For Off-Price

Find out how off-price companies like T.J. Maxx, Burlington, Marshalls, and Ross are performing.

Bracha Arnold

Feb 15, 2024

3 minutes

Who Is Shopping at Malls?

Find out who is visiting leading Indoor Malls, Open-Air Shopping Centers, and Outlet Malls.

Shira Petrack

Feb 14, 2024

2 minutes

114 / 122

Reports

3 Trends Shaping the Dining Industry

This report leverages the latest location intelligence data to identify three dining trends that will shape the dining industry in 2024.

November 30, 2023

Retail’s New Media Power

Get a first look at the growing power of retail media networks. Learn how brick-and-mortar brands can measure reach and track impact to transform the advertising space.

Malls that are Rising to the Top

Find out how malls are reinventing themselves and staying relevant thanks to experiential offerings, omnichannel options, and strategic tenant selection.

23 / 24

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Chain Analysis Industry Trends Points of Interest Return to Office Placer 100 Migration Trends Embeddable Widgets

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Topics

Apparel & Beauty

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Migration & Regional Market Trends

Retail Media Networks

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Consumer Packaged Goods

Entertainment & Leisure

Featured Tools

Industry Trends Placer 100 Return To Office Migration Trends

The Anchor uncovers critical industry insights through in-depth data research and analysis. Our content and tools analyze trends, market shifts, and consumer behaviors to offer timely and actionable intelligence.

© 2026 Placer Labs, Inc.

Placer.ai leverages a panel of tens of millions of devices and utilizes machine learning to make estimations for visits to locations across the US. The data is trusted by thousands of industry leaders who leverage Placer.ai for insights into foot traffic, demographic breakdowns, retail sale predictions, migration trends, site selection, and more. Learn more

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