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Articles
Article
Placer.ai Office Index: January 2025 Recap 
Discover the state of the office recovery at the start of the new year.
Shira Petrack
Feb 11, 2025
3 minutes
Article
Brick-and-Mortar Stores as Brand Amplifiers: Analyzing the Meta Popup Lab
Find out how shoppers reacted to Meta's recent Popup Lab.
Caroline Wu
Feb 11, 2025
3 minutes
Article
Placer 100 Index, January 2025 Recap – Strong Start to 2025 
Find how how visits to the Placer 100 Index for Retail & Dining - a dynamic, curated list of leading chains operating in the country - performed in January 2025.
Shira Petrack
Feb 10, 2025
3 minutes
Article
Placer.ai January 2025 Mall Index: Visit Growth Across Formats
Find out how malls performed in January 2025.
Shira Petrack
Feb 7, 2025
3 minutes
Article
The NFL Conference Championships and What They Might Tell Us About the Super Bowl
Dive into the visitation metrics at the Kansas City Chiefs and Philadelphia Eagles championship games in 2023 and 2025 ahead of their Super Bowl face-off.
Ezra Carmel
Feb 6, 2025
4 minutes
Article
Shake Shack & Wingstop’s 2024 Success
Find out how Shake Shack and Wingstop performed throughout 2024 - and what factors led to their success.
Bracha Arnold
Feb 5, 2025
4 minutes
Reports
INSIDER
Report
The Return to Office
Dive into the data to uncover the state of office recovery in major cities nationwide – and see how the in-office workforce has evolved since COVID.
March 7, 2024
9 minutes
INSIDER
Q4 2023 Quarterly Index
Find out how the Fitness, Beauty & Self Care, Discount & Dollar Stores, Superstores, Grocery Stores, and Dining categories fared during last year’s all-important holiday shopping season.
February 15, 2024
6 minutes
INSIDER
10 Top Brands to Watch in 2024
This report analyzes the latest location intelligence data to identify ten brands poised to succeed in 2024.
February 8, 2024
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