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Articles
Article
Starbucks Outdoes Bearista With Unicorn Launch
Starbucks' Unicorn Frappuccino returned for one weekend, driving visits up 44.3% and beating Bearista's launch.
Arielle Cizma
Aug 21, 2026
2 minutes
Article
Macy’s and Kohl’s Find Different Paths to Traffic Recovery in Q2 2026
Both Macy's and Kohl's saw traffic improve in Q2 2026. Placer.ai data shows how their different store footprints shape each turnaround.
Ephraim Fruchter
Aug 20, 2026
4 minutes
Article
The Back-to-School Double Whammy: How Tax Holiday Timing Supercharged Retail Visits
Placer.ai data: Retail visits rose up to 12.9% in states where the Aug. 7–9 tax holiday fell right before school started. See the data.
Lila Margalit
Aug 19, 2026
2 minutes
Article
Ross Leads in Q2 2026 as Off-Price Growth Concentrates at the Value End
Placer.ai visit data shows off-price outpacing traditional apparel in H1 2026, with growth concentrating at the value end of the segment.
Ephraim Fruchter
Aug 17, 2026
3 minutes
Article
What Q2 2026 Visit Trends Reveal About Superstores and Wholesale Clubs
Placer.ai data shows Q2 2026 visit growth at Walmart, Target, Costco, Sam's Club & BJ's – and what's driving each chain.
Lila Margalit
Aug 14, 2026
3 minutes
Reports
INSIDER
Unlocking Potential in Underserved Grocery Markets
Dive into the location analytics to uncover potential growth markets in regions with limited grocery store availability.
June 6, 2024
6 minutes
INSIDER
Migration Hotspots in a Cool 2024 Market
Discover which metro areas are still attracting new residents – and what’s drawing people to emerging hotspots.
May 23, 2024
5 minutes
INSIDER
Winning Strategies for a Stabilizing Fitness Market
Gym visits are stabilizing following two years of post-pandemic growth - and staying on top of changing consumer preferences can help fitness studios continue driving visits.
May 16, 2024
6 minutes
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