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Articles
Article
Starbucks Outdoes Bearista With Unicorn Launch
Starbucks' Unicorn Frappuccino returned for one weekend, driving visits up 44.3% and beating Bearista's launch.
Arielle Cizma
Aug 21, 2026
2 minutes
Article
Macy’s and Kohl’s Find Different Paths to Traffic Recovery in Q2 2026
Both Macy's and Kohl's saw traffic improve in Q2 2026. Placer.ai data shows how their different store footprints shape each turnaround.
Ephraim Fruchter
Aug 20, 2026
4 minutes
Article
The Back-to-School Double Whammy: How Tax Holiday Timing Supercharged Retail Visits
Placer.ai data: Retail visits rose up to 12.9% in states where the Aug. 7–9 tax holiday fell right before school started. See the data.
Lila Margalit
Aug 19, 2026
2 minutes
Article
Ross Leads in Q2 2026 as Off-Price Growth Concentrates at the Value End
Placer.ai visit data shows off-price outpacing traditional apparel in H1 2026, with growth concentrating at the value end of the segment.
Ephraim Fruchter
Aug 17, 2026
3 minutes
Article
What Q2 2026 Visit Trends Reveal About Superstores and Wholesale Clubs
Placer.ai data shows Q2 2026 visit growth at Walmart, Target, Costco, Sam's Club & BJ's – and what's driving each chain.
Lila Margalit
Aug 14, 2026
3 minutes
Reports
INSIDER
Los Angeles Office Trends in 2024
Discover the state of office recovery in the Los Angeles metro area – and explore key trends shaping the return to office in some of LA's major business districts.
July 7, 2024
6 minutes
INSIDER
Advantages of New Players in the Retail Media Space
Discover the unique brick-and-mortar advertising potential of Costco's and Wawa's new retail media networks - and how advertisers can best leverage this opportunity.
June 27, 2024
INSIDER
Brewing Success: Winning Strategies for Coffee Chains
Dive into the data to explore foot traffic trends in the coffee space – and uncover factors driving visits to Starbucks, Dunkin’, and other leading chains.
June 20, 2024
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