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Articles
Article
How Super Bowl Events Drove Foot Traffic and High-Value Tourism to the Bay AreaSuper Bowl LX drove major foot traffic across the Bay Area, as pre-game events boosted tourism, retail spillover, and regional economic impact.
Ezra Carmel
Feb 12, 2026
4 minutes
Article
Wingstop in Q4 2025: Speed Emerges as a Key Lever for GrowthWingstop grew total visits in 2025 even as same-store performance lagged, while Dallas data shows faster service may help support same-store performance.
Lila Margalit
Feb 12, 2026
2 minutes
Article
Placer.ai January 2026 Office Index: Fern Puts RTO to the TestNew RTO mandates met Winter Storm Fern in January 2026. See how weather disruptions shaped office attendance—and why return-to-office momentum held firm.
Lila Margalit
Feb 11, 2026
3 Minutes
Article
How CAVA and sweetgreen are Sustaining Growth in Today’s Dining LandscapeSee how CAVA and sweetgreen are maintaining traffic growth by balancing footprint expansion with engagement strategies in a volatile fast casual market.
Ezra Carmel
Feb 10, 2026
3 minutes
Article
January 2026 Placer.ai Mall Index: Strong Start to 2026January 2026 mall traffic rose across formats, driven in part by post-holiday returns – though longer visits increased as well.
Shira Petrack
Feb 9, 2026
2 minutes
Article
RBI Brands: Where Do The Chains Stand After Q4?Q4 2025 foot traffic data shows a split across RBI brands, with Burger King and Firehouse Subs driving visits while Popeyes and Tim Hortons lag.
Ezra Carmel
Feb 6, 2026
1 minute
Reports
INSIDER
How Local Events Promote Economic Growth: The Civic Impact of Summer EventsDive into the data to find out how major summer events – including Lollapalooza in Chicago and Governors Ball in New York – drive community engagement and boost the local economy.
August 22, 2024
5 minutes
INSIDER
2024 Hotel Visit TrendsDespite inflation and other headwinds, the hotel industry presents significant growth opportunities across tiers, regions, and audience segments.
August 1, 2024
INSIDER
Domestic Tourism Trends in NYC and LADive into the data to explore evolving domestic tourism trends in New York City and Los Angeles – two of the nation's prime travel destinations.
July 25, 2024
6 minutes
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