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Articles
Article
Placer.ai April 2026 Mall Index: Back to Growth 
April 2026 mall data shows rising foot traffic and shorter visit durations, highlighting an increase in mission-driven trips alongside strong demand for experiential shopping.
Shira Petrack
May 8, 2026
2 minutes
Article
Home Improvement's Long Winter May Be Thawing
After several quarters of visit declines, Home Depot and Lowe's are both posting positive foot traffic growth heading into spring 2026. Placer.ai's latest data explores what's driving the recovery.
Lila Margalit
May 7, 2026
3 minutes
Article
In-Person Entertainment Audiences in Dallas and LA – Market Trends and Venue-Level Nuance
A data-driven look at Dallas and Los Angeles reveals audience segments across stadiums, arenas, and experiential entertainment formats.
Ezra Carmel
May 6, 2026
4 minutes
Article
The Reinvention of the Breakfast-First Restaurant Category
First Watch is pulling ahead in the breakfast category with strong visit growth, scalable expansion, and a premium customer base – outpacing legacy diners and redefining daytime dining.
R.J. Hottovy
May 5, 2026
4 minutes
Guest Contributor
Inside New Orleans’ Event-Driven Economy 
New Orleans leverages events like Mardi Gras to drive tourism and economic activity, with data playing a key role in managing crowds and optimizing large-scale events.
Jeremy Cooker
May 1, 2026
4 minutes
Reports
INSIDER
How Local Events Promote Economic Growth: The Civic Impact of Summer Events
Dive into the data to find out how major summer events – including Lollapalooza in Chicago and Governors Ball in New York – drive community engagement and boost the local economy.
August 22, 2024
5 minutes
INSIDER
2024 Hotel Visit Trends
Despite inflation and other headwinds, the hotel industry presents significant growth opportunities across tiers, regions, and audience segments.
August 1, 2024
INSIDER
Domestic Tourism Trends in NYC and LA
Dive into the data to explore evolving domestic tourism trends in New York City and Los Angeles – two of the nation's prime travel destinations.
July 25, 2024
6 minutes
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