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Articles

Article
Yum! Brands Stayed Ahead as Its Growth Engine Cooled in Q2 2026Placer.ai data shows Yum! Brands outpaced the QSR category in Q2 2026, as Pizza Hut led per-location growth and Taco Bell lapped a strong 2025.
Lila Margalit
Jul 29, 2026
4 minutes
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Article
Frozen Yogurt's Comeback Is More Than NostalgiaFrozen yogurt is making a comeback, with visitation trends suggesting the category is benefiting from viral momentum and changing consumer habits.
Elizabeth Lafontaine
Jul 28, 2026
1 minute

Article
Sweetgreen Rebounds & CAVA Keeps ClimbingQ2 2026 visitation trends suggest that CAVA continues to sustain exceptional growth while sweetgreen's turnaround efforts are beginning to gain traction.
Shira Petrack
Jul 27, 2026
2 minutes

Article
Why Chipotle and McDonald's Took Different Paths in Q2 2026Visitation data suggests customer demographics helped Chipotle outperform McDonald's in Q2 2026.
Shira Petrack
Jul 24, 2026
2 minutes

Article
Traffic Data Suggests Starbucks' Turnaround Is Gaining Traction Traffic data suggests Starbucks' turnaround is gaining traction as visits and repeat customer frequency improve under the Back to Starbucks strategy.
Shira Petrack
Jul 23, 2026

Article
Dutch Bros' Traffic Trends Suggest the Growth Story Remains IntactDutch Bros' latest visitation data suggests that growing morning traffic and continued expansion helping offset softer same-store trends.
Shira Petrack
Jul 22, 2026
2 minutes
Reports
INSIDER
Specialty and Value Chains Transform Grocery in 2024Specialty and value grocery chains have emerged as top performers in Q3 2024. What insights can location analytics provide about this trend? We dove into the data to find out.
November 7, 2024
8 minutes
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Report
Meet You at the Mall: Malls' Summer DrawWe dove into the data to see how malls have been performing in 2024 – and explore factors driving mall foot traffic during peak summer months
October 11, 2024
8 min read
INSIDER
Report
Hudson Yards: The On-Site Workforce of Manhattan's New HubDive into the data to explore shifting work patterns among Manhattan’s on-site employees and examine emerging trends in the fast-growing Hudson Yards neighborhood.
October 8, 2024
4 minutes
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