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Articles

Article
Starbucks Outdoes Bearista With Unicorn LaunchStarbucks' Unicorn Frappuccino returned for one weekend, driving visits up 44.3% and beating Bearista's launch.
Arielle Cizma
Aug 21, 2026
2 minutes

Article
Macy’s and Kohl’s Find Different Paths to Traffic Recovery in Q2 2026Both Macy's and Kohl's saw traffic improve in Q2 2026. Placer.ai data shows how their different store footprints shape each turnaround.
Ephraim Fruchter
Aug 20, 2026
4 minutes

Article
The Back-to-School Double Whammy: How Tax Holiday Timing Supercharged Retail VisitsPlacer.ai data: Retail visits rose up to 12.9% in states where the Aug. 7–9 tax holiday fell right before school started. See the data.
Lila Margalit
Aug 19, 2026
2 minutes

Article
Ross Leads in Q2 2026 as Off-Price Growth Concentrates at the Value EndPlacer.ai visit data shows off-price outpacing traditional apparel in H1 2026, with growth concentrating at the value end of the segment.
Ephraim Fruchter
Aug 17, 2026
3 minutes

Article
What Q2 2026 Visit Trends Reveal About Superstores and Wholesale ClubsPlacer.ai data shows Q2 2026 visit growth at Walmart, Target, Costco, Sam's Club & BJ's – and what's driving each chain.
Lila Margalit
Aug 14, 2026
3 minutes
Reports
INSIDER
Report
Quarterly Retail Review: Q4 2024See how major retail categories fared during the all-important fourth quarter of 2024.
January 20, 2025

INSIDER
Report
10 Top Brands to Watch in 2025Dive into Placer’s list of 10 top brands – and three potential surprises – for 2025, and find out what the data says about these brands’ growth accelerators.
January 16, 2025
14 minutes

INSIDER
Report
2024 Holiday Lessons: Paving the Way for 2025 Dive into the 2024 holiday season retail and dining foot traffic data to uncover valuable insights for holiday success in 2025.
January 9, 2025
9 minutes
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